The Future of Bread, Bakery and Cakes 2021
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Discover the latest global trends and innovations across the bread, bakery and cakes markets. Our forward looking report identifies areas which are evolving, consumer attitudes and important advances expected across the next five years and beyond.
Where we are now
To improve health perceptions of bread and bakery products, producers are innovating with a wide range of flavoursome and nutrient-packed ingredients.
In the next two years
Bakery brands will engage with consumers on an emotional level while evolving the conversation on fibre to capitalise on the gut health trend. At the same time, the search continues for solutions to reduce sugar, both covertly and overtly.
In five years and beyond
Bakery brands will grapple with the need to provide very customised experiences for consumers in store or direct to consumer (DTC) in a cost-effective and timely way. At the same time, sustainability goals will see a move from recyclable to edible packaging.
Written by Megan Stanton, a leading analyst in the Food & Drink sector, her extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
In what promises to be an anxious time ahead, bakery brands can help consumers address wellness needs through sugar reduction, gut health and emotional support.
Megan Stanton
Senior Food & Drink Analyst
What They Want. Why They Want It.
Who’s Winning. How To Stay Ahead.
Size, Segments, Shares And Forecasts: How It All Adds Up.
New Ideas. New Products. New Potential.
Where The White Space Is. How To Make It Yours.
What’s Shaping Demand – Today And Tomorrow.
Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted. Our reports are available to download in PDF and PPT formats.