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The Future of Chocolate, Sugar/Gum Confectionery: 2019

Mintel has the answers you’re looking for

What are the key challenges facing the industry? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?

Key points included

  • Chew on this, not that
  • ""No animal anything"" continues to gain ground
  • Candy for adults can run afoul of sugar concerns

What you need to know

The big stories

Over the past year, gum became even less appealing as its plastic ingredients moved center-stage. At the same time, both chocolate and sugar confectionery saw the swing to plant-based ingredients continue to grow. Products aimed at adults met with some push back as sugar content became an issue not just for kids' candy.

In the next two years

Forget the sensational headlines: scientists offer reassurance that there is more than enough of the cocoa crop to go around. Also worth watching: ways to tweak the most popular confectionery flavors. M&A activity will see more ""sweet"" brands expand into savories.

In five years and beyond

CBD will pave the way for confectionery to become a delivery system for a range of medications. With streaming media replacing conventional viewing, advertisers will look for amateur influencers to drive sales. Gender neutrality will change the face of seasonal candy.

Expert analysis from a specialist in the field

Written by Marcia Mogelonsky, a leading analyst in the Food & Drink sector, her extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.

As sales of gum continue to fall across major markets, the industry received another blow with the news of the plastic content in the product. Along with that, gum packaging is under scrutiny as consumers take a stand on plastic. Marcia Mogelonsky
Director of Insight

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Table of contents

  1. the big stories

    • Plastic and gum
    • Vegan product across confectionery categories continue to grow
    • [Graph] Select European markets: interest in types of sweets, 2018
    • Are adults looking for "adult candy?"
    • [Graph] Select European markets: interest in "sophisticated" confectionery, 2016-18
  2. in the next two years

    • Cocoa shortages, myth or reality?
    • [Graph] Global: production of cocoa beans, 2015/16-2017/18 fore
    • [Graph] Global: chocolate confectionery, volume sales, top 5 markets, 2015-18 est
    • What's next for the most popular flavors in confectionery?
    • Mergers and acquisitions across the category
  3. in five years and beyond

    • [Graph] US: interest in edible marijuana/cannabis formats, top 5, 2018
  4. key market data

    • [Graph] Global: chocolate confectionery, volume sales (000 tonnes), top 10 countries, 2018 est
    • [Graph] Global: chocolate confectionery, per capita consumption, top 10 markets, 2018 est
    • [Graph] Global: sugar and gum confectionery, volume sales (000 tonnes), top 10 countries, 2018 (est)
    • [Graph] Global: sugar and gum confectionery, per capita consumption (kg/capita), top 10 countries, 2018 (est)