The Future of Nutrition, Health and Wellness 2024
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The Future of Nutrition, Health and Wellness 2024 is a global market report that covers the latest innovations and consumer trends across the global health and wellness market in 2024. Our global health and wellness market report identifies evolving areas, consumer attitudes, and important advances expected across regions like EMEA, APAC, and LATAM over the next five years and beyond.
The clean label trend has evolved, and the primary focus is now on ultra-processed foods. Scrutiny over unrecognisable ingredients, high levels of fat, sugar and salt will persist, especially as weight management comes back into focus. A new era of holistic health has emerged, and interest in blood glucose management and gut health is growing.
When it comes to developing food and drink products to support healthy aging, brands need to remain focused on the specific ways they can keep hearts healthy. This means a renewed focus on lowering the amount of sodium and saturated fat in products. Brands should go back to the basics to help consumers age and live well by keeping hearts healthy, supporting weight management and improving muscle mass.
In five years, the world will be warmer and the people will be older. Brands will need to help consumers, especially seniors, prepare for climate change challenges by innovating with functional health benefits that can help consumers stay in control during a crisis.
This is just a snapshot of the Future of Nutrition, Health and Wellness, to learn more about future innovations and challenges facing the market, purchase the full report. Readers of this report may also be interested in The Future of Ingredients 2024.
This report, written by Stephanie Mattucci, a leading Food & Drink analyst, delivers in-depth commentary and analysis to highlight health and nutrition trends and add expert context to the numbers.
What They Want. Why They Want It.
Who’s Winning. How To Stay Ahead.
Size, Segments, Shares And Forecasts: How It All Adds Up.
New Ideas. New Products. New Potential.
Where The White Space Is. How To Make It Yours.
What’s Shaping Demand – Today And Tomorrow.
Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted. Our reports are available to download in PDF and PPT formats.