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The Future of Prepared Meals, Pizza and Soup: 2019

Mintel has the answers you’re looking for

What are the key challenges facing the industry? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?

Key points included

  • Meals get more 'snackable'
  • Plant-based goes mainstream
  • Animal welfare becomes more important

What you need to know

The big stories

Meat-free and vegetable-packed meal options become ubiquitous as more consumers embrace plant-based diets; the use of ethically sourced meat grows in importance; and meals get more snackable to fit in with the pace of modern life.

What's next

Foodservice will drive innovation and quality expectation in retail meals; time-pressed consumers will demand an elevated level of convenience from meal kits; and frozen meals will build on momentum gained in shaking off their processed image.

Looking to the future

The definition of sustainability is changing to encompass the circular lifecycle of a product, and going forward there will be more focus on reducing food waste/using repurposed ingredients in meals.

Expert analysis from a specialist in the field

Written by Ayisha Koyenikan, a leading analyst in the Food & Drink sector, her extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.

Forty-six percent of US adults agree plant-based proteins are better for you than animal-based proteins, and 29% of prepared meal users are looking for meals with vegetables as the main ingredient. Despite this, the percentage of prepared meals with vegetarian claims has remained the same since 2013 Ayisha Koyenikan
Global Food & Drink Analyst

What you get

What's included

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Table of contents

  1. the big stories

    • Plant-based goes mainstream
    • [Graph] Global: percentage change in penetration of vegetarian and vegan claims in new soup, pizza, prepared meal and meal kit innovation between Jan 2014 and Dec 2018, by region
    • Animal welfare becomes more important
    • Meals get more 'snackable'
  2. in the next two years

    • Foodservice will drive retail innovation
    • Consumers will seek elevated convenience
    • The new face of frozen food
    • [Graph] Europe: % of consumers that associate 'Natural' with different types of soup, 2018
  3. in five years and beyond

    • key market data

      • [Graph] Global: Ready meals and pizzas, 10 biggest markets by volume, 2018
      • [Graph] Global: Prepared soup, 10 biggest markets by volume, 2018
      • [Graph] Global: Ready meals and pizzas, fastest/slowest growing markets (5-year CAGR)
      • [Graph] Global: Prepared soup, fastest/slowest growing markets (5-year CAGR)
      • [Graph] Global: Prepared meals, meal kits, pizzas and soups, new product launches, by storage type, by region, Jan 2018-Dec 2018