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Description

Description

The big stories

Snack bars are moving towards plant proteins and the search for the next 'hot' plant protein continues. Simplicity and naturalness remain in the spotlight but lending an air of excitement with new flavours, textures and formats are also prevalent.


In the next two years

Holistic health will receive more attention, with brands looking to offer physical and mental health benefits. Collagen, fibre and coconuts will be among the ingredients to watch. Meanwhile, freezing has been recognised as an opportunity to create a new snack occasion.


In five years and beyond

New functionalities will need to be explored to connect with health-minded individuals. In addition, the sustainability issue will grow in importance and greater focus will be given to brand mission statements that inspire and unite consumers.

Global Annual Review: what's now and what's next for the snack bar market.

Honorata Jarocka, Senior Food & Drink Analyst

THE BIG STORIES

  • The plant protein movement
  • The emphasis on 'real' and 'simple'
  • New flavours, textures and formats add excitement

IN THE NEXT TWO YEARS

  • Supporting physical and mental wellbeing
  • Ingredients and nutrients to keep an eye out for
  • Snack bars make their way into the freezer

IN FIVE YEARS AND BEYOND

KEY MARKET DATA

What's included

What's included

Table of contents

Table of contents

  1. the big stories

    • The plant protein movement
    • [Graph] Global: snack bar launches featuring high/added protein and vegan claims, as a % of all launches, 2015-19
    • The emphasis on 'real' and 'simple'
    • [Graph] Global: snack bar launches featuring selected 'free from', 'minus' and 'natural' claims, 2015 vs 2019
    • [Graph] Global: children's snack bar launches vs all other snack bar* launches, average sugars content (g per 100g), 2015 vs 2019
    • New flavours, textures and formats add excitement
  2. in the next two years

    • Supporting physical and mental wellbeing
    • Ingredients and nutrients to keep an eye out for
    • [Graph] Global: snack bar launches that contain hydrolyzed collagen, as a % of all launches, 2015-19
    • Snack bars make their way into the freezer
  3. in five years and beyond

    • key market data

      • [Graph] Global: snack bars, volume sales (000 tonnes), top five markets, 2019 (est)
      • [Graph] Global: snack bars, new product launches, top five countries, 2019
      • [Graph] Global: snack bars, new product launches, top five flavour components, 2019
      • [Graph] Global: snack bars, new product launches, by top five textural descriptors (excluding 'not specified'), 2019

    This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

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    Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted.

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