The Future of Table Sauces, Seasonings and Oils: 2019
Mintel has the answers you’re looking for
What are the key challenges facing the industry? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
Key points included
- Blends from the streets
- The in-home burger occasion
- Mainstream brands and their incubators
What you need to know
The big stories
Mainstream brands are entering a more modern era through their incubator startup programmes. Meanwhile, street food markets around the world are inspiring the flavours and recipes of new sauces. Finally, the established burger occasion has exploded from a foodservice world into the in-home occasion with dedicated burger sauces.
In the next two years
Japanese cuisine has an opportunity to expand over the next few years due to sporting events. Indonesian and Malaysian cuisines can also grow through promoting their key condiment, the chilli 'sambal' sauce. Finally, the mustard category should look to modernise and take learnings from mayonnaise to reach a younger consumer.
In five years and beyond
In the future, 'tribalism' is set to define consumer groups. Brands will need to personalise their offerings to reach a stricter, more ideological consumer. They will need to understand what social media influencers are telling their online communities, and react fast to changes in the industry.
Expert analysis from a specialist in the field
Written by Edward Bergen, a leading analyst in the Food & Drink sector, his extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
Trends in the food & drink industry move from emerging to mainstream considerably quicker than they ever have before. Mainstream brands are struggling to keep up with the pace, especially considering the speed with which startups appear.
Global Food & Drink Analyst
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