The Future of Yogurt and Desserts: 2019
Mintel has the answers you’re looking for
What are the key challenges facing the industry? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
Key points included
- All eyes on China
- The dairy backlash
- Dialing up health benefits
What you need to know
The big stories
In 2018, China confirms its position as the largest and fastest growing yogurt market in the world. In contrast, some mature yogurt markets are facing a ""dairy backlash"" and consumption is decreasing. Yogurt and dessert brands are trying to restore their health credentials.
In the next two years
In the years to come, brands will have to think of new avenues to improve their sustainability credentials, get under the skin of tomorrow's consumers – today's teenagers – and work around the rise of start-up brands.
In five years and beyond
To secure the medium-term supply of milk, brands of dairy-based yogurt and desserts will have to get involved to make dairy farming more attractive to workers. But they will face headwinds as dairy could make it onto the ""sin tax"" list alongside tobacco, fat and sugar.
Expert analysis from a specialist in the field
Written by Caroline Roux, a leading analyst in the Food & Drink sector, her extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
China is the largest and the fastest growing yogurt market in the world. Chinese consumers now have access to a wide range of yogurt types, flavours, textures and formats. In the near future, China could become the hotbed of yogurt innovation.
Global Food & Drink Analyst
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