The Online Foodservice Consumer - US - August 2016
"Delivery is an exciting new opportunity within foodservice as the rise of third-party restaurant delivery companies makes it possible for nearly every restaurant to deliver directly to consumers, an occasion long dominated almost exclusively by pizza restaurants. While the restaurant delivery market is growing, the future of restaurant delivery is unclear as many of these third-party restaurant delivery companies are operating in a crowded market. Consumers do enjoy the convenience of ordering in, but the added costs of delivery prevent it from becoming a more frequent occasion."
This report will cover the following areas:
- Third-party restaurant delivery usage is not common
- Doubt over third-party restaurant delivery exists
- Half of consumers 55 and over simply aren't interested in restaurant delivery
- Consumers enjoy the entire restaurant experience
This Report covers the use of/attitudes surrounding restaurant delivery in general as well as third-party restaurant delivery services. It covers changes in the restaurant delivery market, third-party restaurant delivery email marketing, and the utilization of social media by third-party restaurant delivery companies. While pizza restaurant delivery is covered briefly in the Report, pizza restaurants are not the focus of this Report.
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* This is a sample representation of the report layout and does not reflect the research included in this report.
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