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Country Reports are tourism profiles of destination countries.

This report is produced by one of a global network of industry analysts, who provide market-based information as well as detailed, insightful and localised interpretation of the facts and figures.

Each profile contains information on:

  • Tourist arrivals - overnights and expenditure
  • Purpose of visit - business, leisure or VFR
  • Accommodation supply - operating performance
  • Tourism policy - management
  • Transport - access and infrastructure
  • Tourism funding - promotion and future development

What's included

What's included

Table of contents

Table of contents

  1. Borneo

    • Introduction

      • Data Sources

        • Background

          • History
            • Geography
            • Attractions

                • Kalimantan
                  • Sabah
                    • Sarawak
                      • Brunei
                      • Tourism and the Economy

                            • Figure 1: Tourist expenditure in Borneo, 2005-09
                            • Figure 2: Average expenditure per tourist trip, 2005-09
                        • Arrivals

                          • International
                            • Figure 3: Visitor arrivals in Borneo, 2005-09
                            • Figure 4: Tourist arrivals in Borneo, 2005-09
                            • Figure 5: Visitor arrivals in Borneo, by main markets, 2008
                          • Domestic
                          • Market Characteristics

                            • International
                              • Purpose of visit
                                • Figure 6: Visitor arrivals in Sabah, by purpose of visit, 2008
                              • Seasonality
                                • Figure 7: Visitor arrivals in Sabah and Sarawak, by month, 2008
                              • Length of stay
                                • Figure 8: Guest length of stay in Kalimantan hotels, 2005 and 2008
                              • Domestic
                              • Transport

                                • Air
                                  • Kalimantan
                                    • Sabah and Sarawak
                                      • Brunei
                                        • Road
                                          • Kalimantan
                                            • Sabah and Sarawak
                                              • Brunei
                                                • Rail
                                                  • Sea/river
                                                  • Accommodation

                                                      • Figure 9: Number of hotels and rooms (classified) in Borneo, by region, 2008
                                                      • Figure 10: Guest arrivals in classified hotels, 2008
                                                      • Figure 11: Room occupancy rates, by region, 2007 and 2008
                                                  • Tourism News

                                                    • Sabah Development Corridor initiatives
                                                      • Sabah-Sarawak collaboration
                                                        • Royal Brunei Airlines-Sabah collaboration
                                                          • Sarawak music festivals
                                                            • Tougher restrictions on ecotourism projects
                                                              • Brunei marketing collaborations
                                                                • Brunei ‘Know Your Country’ Campaign
                                                                  • Balikpapan – new city of tourism
                                                                  • What Next?

                                                                    • Tourism for jobs in Brunei
                                                                      • Sarawak aims for better air connections
                                                                        • Birdwatching and iconic attractions for Sabah
                                                                          • ‘Authentic’ and remote

                                                                          This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

                                                                          • Market

                                                                            Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

                                                                          • Consumer

                                                                            Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

                                                                          • Brand/Company

                                                                            Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

                                                                          • Data

                                                                            Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

                                                                          Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted.

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