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“Colombia’s president, Iván Duque, is on record as saying that his government is committed to making tourism a bigger sector of the economy and to that end, he and his fellow politicians have been targeting foreign companies to encourage them to invest in Colombia, especially in tourism infrastructure.”
– Jessica Kelly, Senior Tourism Analyst

This report looks at the following areas:

  • Why has Colombia’s economy done so well during the past decade?
  • What has led to a surge in arrivals from Colombia’s largest inbound market?
  • What is being done to upgrade Colombia’s transport infrastructure?
  • What incentives are the government offering to investors?
  • Why is Colombia’s new tagline focused on music?

What's included

What's included

Table of contents

Table of contents

  1. Colombia: Key Facts

    • Introduction

      • Data Sources

        • Background

          • History
            • Geography
            • Attractions

                • Bogotá – the capital city
                  • The tourist destinations
                    • Santa Marta
                      • Cartagena
                        • Medellín
                          • Santiago de Cali
                          • Tourism and the Economy

                              • The role of tourism in the economy
                                • Figure 1: International tourism receipts, 2014-18
                              • The impact of the travel and tourism industry on jobs and GDP
                                • Figure 2: Direct contribution of travel & tourism economy to GDP & employment, 2015-19
                            • Arrivals

                              • International
                                • Figure 3: International tourist arrivals to South America, 2014-18
                                • Figure 4: Breakdown of international tourist arrivals to South America, by country, 2014-18
                              • Where do Colombia’s international tourists come from?
                                • Figure 5: Top 10 source markets for international tourists, 2017-18
                              • Domestic
                                • Figure 6: Domestic expenditure on travel & tourism, 2015-19
                              • Outbound tourism
                              • Market Characteristics

                                • International
                                  • Purpose of visit/length of stay
                                    • Seasonality
                                      • Domestic
                                        • Purpose of visit/length of stay
                                          • Seasonality
                                          • Transport

                                            • Upgrades to transport infrastructure
                                              • Air
                                                • Figure 7: Passenger traffic through Colombia’s airports, 2017-18
                                              • Colombia connects to the world
                                                • Medellín is Colombia’s second-busiest airport
                                                  • Road
                                                    • Rail
                                                      • Sea
                                                        • Figure 8: Cruise passenger arrivals at Colombian ports, expressed in 5-year intervals, 2007-17
                                                    • Accommodation

                                                        • COTELCO
                                                          • Government incentives to invest in accommodation sector
                                                            • The MICE market
                                                            • Tourism News

                                                                • ‘Colombia – Feel the Rhythm’
                                                                  • Other promotional and marketing tools
                                                                  • What Next?

                                                                      • A bright future for Colombia

                                                                      This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

                                                                      • Market

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                                                                      • Consumer

                                                                        Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

                                                                      • Brand/Company

                                                                        Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

                                                                      • Data

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                                                                      Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted.

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