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Travel and Tourism - Croatia - November 2017

“There is no doubt that Croatia has become one of the Mediterranean’s ‘coolest’ new tourist destinations, with fabulous beaches and islands, favourable weather conditions over an extended summer season, and a strong cultural offering including the Ultra Europe music festivals. Tourist arrivals to the end of July 2017 were reported to have increased by 17.0%, with a growth in visitors from the major source markets including the UK, which is all good news for a coastal tourist destination whose GDP relies on tourism income to the tune of 18.9%. A major challenge to reduce the harmful effects of incoming cruise-ship traffic to Dubrovnik looks set to be addressed by the walled city’s new mayor, ensuring the long-term preservation of the ‘pearl of the Adriatic’ as a key historic destination.”
- Jessica Kelly, Senior Tourism Analyst

This report looks at the following areas:

  • What does the tourism sector contribute to Croatia’s gross domestic product (GDP)?
  • Which are the major source markets to Croatia and how long do they stay?
  • How is air sector developing LCCs’ access to attract key markets?
  • What are the new initiatives to develop tourism in the low season?
  • What are the plans to manage cruise traffic in Dubrovnik for the future?

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Table of contents

  1. Croatia: Key Facts

    • Introduction

      • Data Sources

        • Background

          • History
            • Geography
            • Attractions

                  • Figure 1: Total tourist arrivals to Croatian islands, 2015-16
              • Tourism and the Economy

                  • Figure 2: Croatia GDP growth (%), 2012-18
                  • Figure 3: Tourism revenues & share of GDP, 2013-16
              • Arrivals

                • International
                  • Figure 4: International tourist arrivals, 2012-16
                  • Figure 5: International tourist arrivals by trip type, 2015-16
                  • Figure 6: International tourist arrivals by region, 2015-16
                  • Figure 7: International tourist arrivals by top 10 source countries, 2015-16
                • Domestic
                  • Figure 8: Domestic tourist arrivals, 2012-16
                  • Figure 9: Domestic tourist arrivals by trip type, 2015-16
              • Market Characteristics

                • International
                  • Purpose of visit
                    • Seasonality
                      • Figure 10: International tourist arrivals by month, 2015-16
                    • Length of stay
                      • Figure 11: International tourist arrivals by length of stay, 2012-16
                      • Figure 12: International tourist arrivals by average length of stay & share of overnights, 2016
                    • Domestic
                      • Purpose of visit
                        • Seasonality
                          • Figure 13: Domestic tourist arrivals by month, 2015-16
                        • Length of stay
                          • Figure 14: Domestic arrivals by length of stay, 2012-16
                      • Transport

                          • Figure 15: International visitor arrivals by border-crossing type, 2015-16
                        • Air
                          • Road
                            • Rail
                              • Sea
                                • Figure 16: Cruise arrivals by vessel & passenger numbers, 2013-16
                            • Accommodation

                                • Figure 17: Tourist accommodation units, 2015-16
                                • Figure 18: Tourist accommodation bedspace numbers, 2015-16
                                • Figure 19: Bedspaces by key tourist destinations, 2015-16
                            • Tourism News

                              • 2017 set to be bumper year for tourism
                                • New initiatives to develop tourism in low season
                                  • UK’s BBC Three launches reality TV series set in Croatia
                                  • What Next?

                                    • Europe’s hippest new destination?
                                      • Challenge for Dubrovnik to manage cruise visitors
                                        • Forecasts

                                        Travel and Tourism - Croatia - November 2017

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