Travel and Tourism - Estonia - August 2011
The recession has also taken its toll on domestic travel. Estonia’s economy was particularly hard hit by the downturn and the country currently suffers from a high unemployment rate (15.5% according to Statistics Estonia). Being unemployed plays havoc with disposable income and Estonians have consequently been adopting more modest spending habits. Short getaways, rather than traditional one-week (or two-week) holidays have become
the norm among domestic travellers. At the same time, however, a greater number of Estonians are staying in hotels (and similar accommodations) rather than with their family and friends. By 2010, domestic tourism was showing signs of recovery, with overnight stays totalling 1.5 million – 8% more than in 2009.
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- Consumer Attitudes and Behaviour
- Market data
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- Risks and Opportunities
- What’s Next
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Table of contents
Estonia
Introduction
Data Sources
Background
- History
- History
Geography
Attractions
- Tallinn – the historic capital
- The islands
- Aegna and Prangli
- Naissaar
- Saaremaa
- Hiiumaa
Tourism and the Economy
- Figure 1: Domestic and international tourism revenue in Estonia, 2006-10
- Figure 2: Travel and tourism economy showing direct and indirect impact on employment and GDP, 2006-10
Arrivals
- International
- Figure 3: International arrivals at all accommodation establishments in Estonia, 2007-10
- Figure 4: Top 10 source countries for inbound travel to Estonia*, 2007-10
- Domestic
- International
Market Characteristics
- International
- Purpose of visit
- Seasonality
- Figure 5: Monthly overnights of international tourists at accommodation establishments in Estonia, showing seasonality, 2006-10
- Length of stay
- Domestic
- Purpose of visit
- Figure 6: Overnight domestic trips by Estonian residents, showing main purpose of trip, 2006 and 2010
- Seasonality
- Figure 7: Monthly overnights of domestic tourists at accommodation establishments in Estonia, showing seasonality, 2006-10
- Length of stay
- International
Transport
- Air
- Figure 8: Passenger air traffic through Lennart Meri Tallinn Airport, 2006-10
- Road
- Rail
- Sea
- Figure 9: Number of passengers at the port of Tallinn, 2006-10
- Air
Accommodation
- Figure 10: Average monthly room occupancy rates across Estonia, 2009-10
- Figure 11: Accommodation in Tallinn showing changes in the number of establishments, rooms and occupancy rates, 2006-10
- Spa hotels
Tourism News
What Next?
Travel and Tourism - Estonia - August 2011