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“A well-established exotic-package destination offering sun, sea and sand close to Europe, the ‘jewel’ of West Africa is also a birdwatching favourite, with eco- and community tourism developing around the Gambia River.”
- Jessica Kelly, Senior Tourism Analyst

This report looks at the following areas:

  • What is the current situation for tourism in the Gambia?
  • Who travels to and within the Gambia, why and for how long?
  • How do they travel and where do they stay?
  • How much has inbound tourism to the Gambia been affected by external events?
  • What does the future of tourism look like in the Gambia?

What's included

What's included

Table of contents

Table of contents

  1. The Gambia: Key Facts

    • Introduction

      • Data Sources

        • Background

          • History
            • Geography
            • Attractions

                • Beaches
                  • Birdwatching
                    • Ecotourism
                      • Cultural tourism
                      • Tourism and the Economy

                          • Expenditure
                          • Arrivals

                            • International
                              • Figure 1: International visitor arrivals, 2004-16
                              • Figure 2: International tourist arrivals by region (000), 2010-14*
                              • Figure 3: Tourist arrivals from traditional markets, by country of residence, 2011-16*
                              • Figure 4: Tourist arrivals from non-traditional markets, by country of residence, 2011-16*
                            • Domestic
                            • Market Characteristics

                              • International
                                • Purpose of visit
                                  • Figure 5: Purpose of visit by nationality, 2015
                                • Seasonality
                                  • Figure 6: International visitor arrivals by month, 2014-16
                                • Length of stay
                                  • Other
                                    • Domestic
                                    • Transport

                                        • Figure 7: Mode of transport to the Gambia, 2015
                                      • Air
                                        • Figure 8: Air arrivals to the Gambia by nationality, 2015
                                      • Road
                                        • Figure 9: Land arrivals to the Gambia by nationality, 2015
                                      • Rail
                                        • Sea
                                          • Figure 10: Sea arrivals to the Gambia by nationality, 2015
                                      • Accommodation

                                          • Figure 11: Hotel capacity in the Gambia, 2016
                                      • Tourism News

                                        • What Next?

                                          • Index to Travel & Tourism Analyst

                                              • Index grouped by geographic area
                                              • Index to TTI Destination Reports

                                                • Country reports
                                                • Special Reports Index

                                                  About the report

                                                  This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:

                                                  • The Consumer

                                                    What They Want. Why They Want It.

                                                  • The Competitors

                                                    Who’s Winning. How To Stay Ahead.

                                                  • The Market

                                                    Size, Segments, Shares And Forecasts: How It All Adds Up.

                                                  • The Innovations

                                                    New Ideas. New Products. New Potential.

                                                  • The Opportunities

                                                    Where The White Space Is. How To Make It Yours.

                                                  • The Trends

                                                    What’s Shaping Demand – Today And Tomorrow.

                                                  Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted.

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