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Travel and Tourism - Germany - February 2018

“Perceived as a safe pair of hands, with untapped tourism potential, and good value for money, Europe’s unofficial leader Germany is on the rise. A sought-after luxury tourism destination, and in pole position with an increased demand for city breaks, it is also a top flight business destination, heading up the continent’s MICE [meetings, incentives, conferences and exhibitions] tourism.”
- Jessica Kelly, Senior Tourism Analyst

This Report looks at the following areas:

  • What is the current state of the tourism sector in Germany?
  • Who visits Germany, and what do they do there?
  • How will the future of Europe affect Germany’s tourism?
  • What are the current and future trends in Germany’s tourism?
  • What are Germany’s tourism strengths and weaknesses?

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Table of contents

  1. Germany: Key Facts

    • Introduction

      • Data Sources

        • Background

          • History
            • Geography
            • Attractions

                • Berlin
                  • Magic Cities
                    • Bavaria
                      • The Rhine
                      • Tourism and the Economy

                          • Expenditure
                            • Figure 1: Tourism receipts, 2013-17
                        • Arrivals

                          • International
                            • Figure 2: International tourist arrivals & overnights, 2005-17
                            • Figure 3: Overnight stays by country of origin of leading source markets, 2015-16*
                          • Results in 2017
                            • Figure 4: International overnight stays by state in Germany, 2016
                            • Figure 5: International tourists’ favourite destinations in Germany*, 2017
                          • Domestic
                            • Figure 6: Domestic tourist arrivals & overnights, 2005-16
                        • Market Characteristics

                          • International
                            • Purpose of visit
                                • Figure 7: Top tourist source countries* by purpose of visit, 2016
                              • Seasonality
                                • Figure 8: International tourist arrivals & overnights by season, 2016-17*
                              • Length of stay
                                • Other
                                  • Domestic
                                    • Purpose of visit
                                      • Seasonality
                                        • Figure 9: Domestic tourist arrivals & overnights, 2016-17*
                                      • Length of stay
                                      • Transport

                                          • Figure 10: Top international tourist arrivals by mode of transport, 2016
                                        • Air
                                          • Road
                                            • Rail
                                              • Sea
                                              • Accommodation

                                                • Tourism News

                                                      • Figure 11: GNTB campaigns, 2017-20
                                                  • What Next?

                                                      • Figure 12: Top 10 overseas markets in 2030*

                                                  Travel and Tourism - Germany - February 2018

                                                  US $223.88 (Excl.Tax)