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It is probably safe to say that until recently Ghana’s tourism industry was not a priority for the government. The West African nation is rich in natural resources and over the past decade, commodities have fetched record high prices, earning sizeable export revenues for the State. As a source of foreign exchange, tourism took a back seat to other, more profitable industries. Things are, however, slowly changing.

Commodity prices are weakening and with it Ghana’s gross domestic product (GDP) growth, predicted to be 7.8% in 2013 (IMF estimate) – 0.4% lower than 2012. A new government, elected in December 2012, is once more turning its attention to tourism, instigating upgrades to the railways and roads and allocating funds for marketing and promotion, detailed in the 2013 budget.

What's included

What's included

Table of contents

Table of contents

  1. Ghana: Key Facts

    • Introduction

      • Data Sources

        • Background

          • History
            • Geography
            • Attractions

                • Ghanaian culture
                  • Greater Accra Region
                    • Central Ghana and the south coast
                      • Ashanti Region
                      • Tourism and the Economy

                        • Economic overview
                          • Figure 1: Mo Ibrahim Governance Index, 2012
                        • The oil and gas sector
                          • International tourism revenues
                            • Figure 2: International tourism spending, 2008-13
                          • Tourism and employment/GDP
                            • Figure 3: Travel & tourism economy showing direct & indirect impact on employment & GDP, 2008-13
                        • Arrivals

                          • International
                            • Figure 4: International tourist arrivals, 2007-11*
                          • Domestic
                            • Figure 5: Domestic arrivals at Ghana’s leading tourist attractions, 2008-12
                          • Domestic tourism spending on the rise
                            • Figure 6: Domestic travel & tourism spending (business & leisure), 2009-13*
                        • Market Characteristics

                          • International
                            • Purpose of visit
                              • Seasonality
                                • Length of stay
                                  • Domestic
                                    • Purpose of visit
                                      • Seasonality
                                        • Length of stay
                                        • Transport

                                            • Air
                                              • An increase in passenger traffic
                                                • Figure 7: International passenger movements through Kotoka International Airport, 2005-12
                                              • Road
                                                • Rail
                                                  • Sea
                                                  • Accommodation

                                                      • Figure 8: Capital investment in travel & tourism, 2008-13*
                                                      • Figure 9: Number of hotels & rooms over a 10-year period, 2001-11*
                                                    • The MICE market
                                                    • Tourism News

                                                        • Travel trade fairs
                                                        • What Next?

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                                                          Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted.

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