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Description

Description

This report looks at the following areas:

• What is the current situation for tourism in Madagascar?
• Who travels to and within Madagascar, why and for how long?
• How do they travel and where do they stay?
• How much has inbound tourism to Madagascar been affected by external events?
• What does the future of tourism look like in Madagascar?

What's included

What's included

Table of contents

Table of contents

  1. Key Facts: Madagascar

    • Introduction

      • Data Sources

        • Background

          • History
            • Geography
            • Attractions

                • Nature tourism
                  • Sustainable tourism/ecotourism
                    • Adventure tourism
                      • Beach tourism
                        • Culture and heritage
                        • Tourism and the Economy

                            • Figure 1: Evolution of foreign-exchange earnings from tourism, 2006-14
                          • Expenditure
                            • Figure 2: Expenditure of international tourists, 2009-13
                            • Figure 3: Expenditure of international tourists, by purpose of visit, 2009-13
                        • Arrivals

                          • International
                            • Figure 4: International tourist arrivals, by year, 2008-15*
                            • Figure 5: International tourist arrivals, by region, 2009-13
                            • Figure 6: International tourist arrivals, by country of origin, 2012
                            • Figure 7: Percentage of international tourist arrivals, by country of origin, 2013-14
                          • Domestic
                          • Market Characteristics

                              • International
                                • Purpose of visit
                                  • Figure 8: International tourists, by purpose of visit, 2009-13
                                  • Figure 9: International tourists, by purpose of visit, 2012
                                  • Figure 10: International arrivals’ chosen tourist activities, 2012
                                  • Figure 11: Circuits visited by tourists, 2012
                                • Seasonality
                                  • Figure 12: International tourist arrivals, by month, 2006-15*
                                • Length of stay
                                  • Figure 13: Average length of stay of international arrivals, 2004-14
                                • Age and gender
                                  • Other
                                    • Domestic
                                    • Transport

                                        • Air
                                          • Figure 14: International arrivals, by air, 2009-13*
                                        • Road
                                          • Rail
                                            • Sea
                                            • Accommodation

                                                • Figure 15: Hotel capacity & indicators, 2009-15
                                                • Figure 16: Accommodation by category, 2014
                                            • Tourism News

                                              • What Next?

                                                This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

                                                • Market

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                                                • Consumer

                                                  Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

                                                • Brand/Company

                                                  Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

                                                • Data

                                                  Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

                                                Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted.

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