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“In 2018, Norway experienced what Statistics Norway describes as the ‘fifth record-breaking year in a row.’ Some 33.8 million guests (domestic and international) registered at tourist accommodations (including campsites and holiday homes) – a 1.5% increase over 2017.”
– Jessica Kelly, Senior Tourism Analyst

This report looks at the following areas:

  • Why did so many Americans head for Norway in 2014 and the years following?
  • What factors, other than the rate of exchange, made 2018 such a good year for inbound tourism?
  • What are the issues around the travel industry switching to 5G technology?
  • What is the greatest challenge facing Norway’s tourism industry?

What's included

What's included

Table of contents

Table of contents

  1. Norway: Key Facts

    • Introduction

      • Data Sources

        • Background

          • History
            • Geography
              • The climate
              • Attractions

                  • The cities
                    • Oslo
                      • Norway’s stave churches
                        • Bergen
                          • Ålesund, Trondheim and Tromsø
                            • Svalbard
                            • Tourism and the Economy

                                • The role of tourism in the economy
                                  • Figure 1: International tourism receipts, 2013-17
                                • A competitive tourism market
                                  • Impact of the travel and tourism economy on GDP and jobs
                                    • Figure 2: Direct contribution of travel & tourism economy to GDP & employment, 2014-18
                                • Arrivals

                                  • International
                                    • Figure 3: International arrivals to Northern Europe, 2013-17
                                  • Leading source markets
                                    • Figure 4: Top six source markets by number of bed nights, 2014-18
                                  • Domestic
                                    • Figure 5: Number of bed nights, domestic & international travellers, by type of accommodation, 2017-18
                                  • Domestic-tourism expenditure
                                  • Market Characteristics

                                    • International
                                      • Purpose of visit
                                        • Seasonality
                                          • Length of stay
                                            • Domestic
                                              • Purpose of visit
                                                • Seasonality
                                                  • Length of stay
                                                  • Transport

                                                    • Air
                                                      • Figure 6: Passenger traffic through Oslo airport, % rise y-o-y, 2014-18
                                                    • Bergen’s new terminal
                                                      • Road
                                                        • Rail
                                                          • Sea
                                                            • Figure 7: Number of day visitors from cruise ships at Norwegian ports, 2014-18
                                                          • Hurtigruten – the coastal express route
                                                          • Accommodation

                                                            • Budget options
                                                              • Room stock
                                                                • Figure 8: Tourist accommodation stock by number of properties, rooms & beds, 2017-18
                                                              • The MICE market
                                                                • Figure 9: Number of international congresses in Norway, by host city, 2013-17
                                                            • Tourism News

                                                                • High-tech helps
                                                                  • Will Norway upgrade to 5G technology?
                                                                  • What Next?

                                                                    About the report

                                                                    This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:

                                                                    • The Consumer

                                                                      What They Want. Why They Want It.

                                                                    • The Competitors

                                                                      Who’s Winning. How To Stay Ahead.

                                                                    • The Market

                                                                      Size, Segments, Shares And Forecasts: How It All Adds Up.

                                                                    • The Innovations

                                                                      New Ideas. New Products. New Potential.

                                                                    • The Opportunities

                                                                      Where The White Space Is. How To Make It Yours.

                                                                    • The Trends

                                                                      What’s Shaping Demand – Today And Tomorrow.

                                                                    Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted.

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