Travel and Tourism - Saudi Arabia - August 2012
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The Kingdom of Saudi Arabia remains a tourism enigma. In terms of arrivals, it is the most visited country in the Middle East by some margin, however, it is remarkably difficult to gain access to. The reason is that the country supports a very unique form of tourism. Unless the traveller is a Muslim or a national of another Gulf Cooperation Council (GCC) country – namely Bahrain, Kuwait, Oman, Qatar or the United Arab Emirates (UAE) – a strict and difficult visa application process must be undertaken.
It is unlikely that Saudi Arabia will ever develop a leisure product similar to that of Dubai in the neighbouring UAE. However, it does have an extremely attractive cultural product that could generate large numbers of tourists each year, mainly from high-spending, high-income and post-family consumers. One of Saudi Arabia’s key assets is its well-developed infrastructure, making it a comfortable and easy destination to move around in.
This report looks at the travel and tourism market in Saudi Arabia and contains information on:
This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:
What They Want. Why They Want It.
Who’s Winning. How To Stay Ahead.
Size, Segments, Shares And Forecasts: How It All Adds Up.
New Ideas. New Products. New Potential.
Where The White Space Is. How To Make It Yours.
What’s Shaping Demand – Today And Tomorrow.