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“Whether booking a trip within Holland or to another country, the majority of Dutch travellers (over 70%) do so online. According to Internet World Stats, a website that measures Internet users around the globe, the Netherlands is the most ‘wired’ nation in the EU, with 92.9% of the population having access to the World Wide Web.”

What's included

What's included

Table of contents

Table of contents

  1. Netherlands

    • Introduction

      • Data Sources

        • Background

          • History
            • Geography
            • Attractions

                • Figure 1: Ten most visited museums in the Netherlands, 2010-12
              • The Randstad
                • Amsterdam
                  • Rotterdam
                    • The Hague
                      • Utrecht
                      • Tourism and the Economy

                          • The ease of doing business
                            • Travel and tourism revenues
                              • Figure 2: International tourism spending in the Netherlands, 2010-14
                            • Tourism’s effect on employment and GDP
                              • Figure 3: Travel & tourism economy showing direct & indirect impact on employment & GDP, 2010-14
                          • Arrivals

                            • International
                              • Figure 4: Inbound travel (leisure & business) in the Netherlands, 2009-13
                            • The leading source markets
                              • Figure 5: Inbound travel by top 10 source countries, 2008-13
                            • The rise of the BRICs
                              • Figure 6: Inbound travel from the BRIC countries showing annual increase in arrivals, 2008-13
                            • Domestic
                            • Market Characteristics

                              • International
                                • Purpose of visit
                                  • Seasonality
                                    • Figure 7: Nights spent each month in tourist accommodations by non-resident travellers, 2013
                                  • Length of stay
                                    • Domestic
                                      • Purpose of visit
                                        • Seasonality
                                          • Figure 8: Nights spent each month in tourist accommodations by domestic travellers, 2013
                                        • Length of stay
                                        • Transport

                                          • Air
                                            • Figure 9: Passenger traffic (inbound & outbound) at Amsterdam Airport Schiphol, 2009-13
                                          • Schiphol connects to the world
                                            • Road
                                              • Pedal power
                                                • Rail
                                                  • Sea
                                                  • Accommodation

                                                      • The MICE market
                                                        • Figure 10: Top 10 venues for international meetings, 2008-12
                                                      • Occupancy rates and room rates
                                                      • Tourism News

                                                        • What Next?

                                                          This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

                                                          • Market

                                                            Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

                                                          • Consumer

                                                            Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

                                                          • Brand/Company

                                                            Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

                                                          • Data

                                                            Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

                                                          Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted.

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