Sorry for interrupting, this website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Learn more
Accept and close

Everything you need to make the right decisions

Providing the most comprehensive and up-to-date information and analysis of the Brand Overview: Retail market, and the behaviours, preferences and habits of the consumer.

Mintel has the answers you’re looking for

What are the key challenges facing the industry? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?

Covered in this report

The ranking of brands by the proportion of consumers who have used them in the last 12 months demonstrates the impact of many ongoing trends in the retail space. The continued development of online retail, the move towards discount retailers and the changing habits of grocery shoppers towards convenience retailers are all evident with the recent usage of Amazon, Aldi and Tesco Express.

Big-name retailers including Amazon, eBay and Paperchase have sought to raise the profile of small local businesses, while at the same time creating a more community-focused image for themselves. This raises the question of whether there are significant opportunities to investigate the potential benefits of incubating start-ups, in much the same way as we have seen this become more popular in consumer packaged goods (CPG) sectors.

Expert analysis from a specialist in the field

Written by Richard Hopping, a leading analyst in the Household and Brand sector, his extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.

Big name retailers including eBay and Paperchase have sought to raise the profile of small local businesses, while at the same time creating a more community-focused image for themselves. This raises the question of whether there are significant opportunities to investigate the potential benefits of incubating start-ups, in much the same way as we have seen become more popular in CPG sectors Richard Hopping
Household and Brand Analyst

mintelcontainerpage
80841
2195.0000
593
2019-10-31T00:00:00+0000
7
581
635

What's included

What's included

Table of contents

Table of contents

  1. Overview

    • What you need to know
      • Products covered in this Report
      • Executive Summary

          • Brand leaders
            • Usage in the last year demonstrates current market trends
              • Figure 1: Top ranking of brands operating in the retail sector, by usage in the last 12 months, January 2017-July 2019
            • Boots stands out on trust
              • Figure 2: Top ranking of brands operating in the retail sector, by agreement with “A retailer that I trust”, January 2017-July 2019
            • Big supermarkets under more pressure from Aldi
              • Figure 3: Top ranking of brands operating in the retail sector, by commitment (net of “I prefer this retailer over others” and “It’s a favourite retailer”, January 2017-July 2019
            • Amazon’s all round image drives standout
              • Figure 4: Top ranking of brands operating in the retail sector, by differentiation (net of “It’s somewhat different from others” and “It’s a unique retailer”, January 2017-July 2019
            • Amazon maintains high satisfaction level
              • Figure 5: Top ranking of brands operating in the retail sector, by positive endorsement (net of “good” and “excellent” reviews), January 2017-July 2019
            • Dunelm’s recommendation level forecasts growth
              • Figure 6: Top ranking of brands operating in the retail sector, by likely recommendation, January 2017-July 2019
            • Brand reputation
              • Beauty retailers have an advantage over other sectors
                • Figure 7: Top ranking of brands operating in the retail sector, by agreement with “Ethical”, January 2017-July 2019
              • M&S leads for customer service
                • Figure 8: Top ranking of brands operating in the retail sector, by agreement with “A retailer that has great customer service”, January 2017-July 2019
              • Perception of exclusivity reliant on prices and outlet numbers
                • Figure 9: Top ranking of brands operating in the retail sector, by agreement with “Exclusive”, January 2017-July 2019
              • Amazon and eBay noted for value
                • Figure 10: Top ranking of brands operating in the retail sector, by agreement with “A brand that offers good value”, January 2017-July 2019
              • Pure-players far ahead of the rest for online service
                • Figure 11: Top ranking of brands operating in the retail sector, by agreement with “A brand that provides a great online service”, January 2017-July 2019
              • What we think
              • Brand Leaders – What You Need to Know

                • Usage in the last year demonstrates current market trends
                  • Boots stands out on trust
                    • Big supermarkets under more pressure from Aldi
                      • Amazon’s all-round image drives standout
                        • Amazon maintains high satisfaction level
                          • Dunelm’s recommendation level forecasts growth
                          • Usage of Retailers

                            • Few surprises over which retailers are most likely to have been used
                              • Figure 12: Top ranking of brands operating in the retail sector, by overall usage, January 2017-July 2019
                            • Usage in the last year demonstrates current market trends
                              • Figure 13: Top ranking of brands operating in the retail sector, by usage in the last 12 months, January 2017-July 2019
                          • Trust in Retailers

                            • Boots stands out on trust
                              • Figure 14: Top ranking of brands operating in the retail sector, by agreement with “A retailer that I trust”, January 2017-July 2019
                            • Amazon invites people in
                            • Retailer Preference

                              • Big supermarkets under more pressure from Aldi
                                • Figure 15: Top ranking of brands operating in the retail sector, by commitment (net of “I prefer this retailer over others” and “It’s a favourite retailer”, January 2017-July 2019
                            • Retailer Differentiation

                              • Amazon’s all-round image drives standout
                                • Figure 16: Top ranking of brands operating in the retail sector, by differentiation (net of “It’s somewhat different from others” and “It’s a unique retailer”, January 2017-July 2019
                              • Retail brands stand out for a specific reason
                                • Cutting-edge and aspiration mark two potential areas to target
                                • Satisfaction and Recommendation

                                  • Amazon maintains high satisfaction level
                                    • Figure 17: Top ranking of brands operating in the retail sector, by positive endorsement (net of “good” and “excellent” reviews), January 2017-July 2019
                                  • Dunelm’s recommendation level forecasts growth
                                    • Figure 18: Top ranking of brands operating in the retail sector, by likely recommendation, January 2017-July 2019
                                  • Adapting to consumer needs
                                  • Brand Reputation – What You Need to Know

                                    • Beauty retailers have an advantage over other sectors
                                      • M&S leads for customer service
                                        • Perception of exclusivity reliant on prices and outlet numbers
                                          • Amazon and eBay noted for value
                                            • Pure-players far ahead of the rest for online service
                                            • Ethical Retailers

                                              • Beauty retailers have an advantage over other sectors
                                                • Figure 19: Top ranking of brands operating in the retail sector, by agreement with “Ethical”, January 2017-July 2019
                                              • Pushing back against fast fashion
                                                • Fighting the good fight
                                                  • Packaging and waste
                                                  • Retailers and Customer Service

                                                    • M&S leads for customer service
                                                      • Challenge for physical stores to up their customer service reputation
                                                        • Figure 20: Top ranking of brands operating in the retail sector, by agreement with “A retailer that has great customer service”, January 2017-July 2019
                                                      • Welcoming image dependent on staff members
                                                        • Figure 21: Top ranking of brands operating in the retail sector, by agreement with “Welcoming”, January 2017-July 2019
                                                      • Dunelm’s service leads to recommendation level
                                                      • Retailers and Innovation

                                                        • IKEA is considered most innovative retailer
                                                          • Figure 22: Top ranking of brands operating in the retail sector, by agreement with “A brand that is innovative”, January 2017-July 2019
                                                        • Online pure-players still hold innovative reputation
                                                          • Fashion brands more cutting edge
                                                            • Figure 23: Top ranking of brands operating in the retail sector, by agreement with “cutting-edge”, January 2017-July 2019
                                                          • Established retailers striving to stay relevant
                                                            • Virtual reality retailers
                                                              • Microfarms feature in Marks & Spencer
                                                              • Premium and Prestige Retailers

                                                                • Perception of exclusivity reliant on prices and outlet numbers
                                                                  • Figure 24: Top ranking of brands operating in the retail sector, by agreement with “Exclusive”, January 2017-July 2019
                                                                • Cachet from premium brands, but an opportunity still exists
                                                                  • Figure 25: Top ranking of brands operating in the retail sector, by agreement with “Aspirational”, January 2017-July 2019
                                                              • Retailers and Value

                                                                • Amazon and eBay noted for value
                                                                  • Figure 26: Top ranking of brands operating in the retail sector, by agreement with “A brand that offers good value”, January 2017-July 2019
                                                                • Price is an easy indicator of value
                                                                  • Poundland moves away from its heritage
                                                                    • Card Factory and Aldi align value proposition
                                                                    • Retailers and Online Service

                                                                      • Pure-players far ahead of the rest for online service
                                                                        • Figure 27: Top ranking of brands operating in the retail sector, by agreement with “A brand that provides a great online service”, January 2017-July 2019
                                                                      • Retailers continue to up online services
                                                                        • The pushback against online revolves around local businesses
                                                                          • Other brands get behind physical channels
                                                                          • Appendix – Data Sources, Abbreviations and Supporting Information

                                                                              • Abbreviations
                                                                              • Appendix – Brands Covered

                                                                                About the report

                                                                                This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:

                                                                                • The Consumer

                                                                                  What They Want. Why They Want It.

                                                                                • The Competitors

                                                                                  Who’s Winning. How To Stay Ahead.

                                                                                • The Market

                                                                                  Size, Segments, Shares And Forecasts: How It All Adds Up.

                                                                                • The Innovations

                                                                                  New Ideas. New Products. New Potential.

                                                                                • The Opportunities

                                                                                  Where The White Space Is. How To Make It Yours.

                                                                                • The Trends

                                                                                  What’s Shaping Demand – Today And Tomorrow.

                                                                                Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted.

                                                                                Description