Everything you need to make the right decisions
Providing the most comprehensive and up-to-date information and analysis of the Chocolate Confectionery market, its consumers and the major players who make up that market.
Point of sale market data
In conjunction with IRi, extensive point of sale data shows you what consumers are spending their money on
How big is the market today and what is our 5 year forecast? Includes both best & worst case scenarios
What are the different segments within the market and how are those individual segments performing?
What are consumers looking for, what drives their buying habits and what are their main purchase influencers?
From iGen & Millennials to Baby Boomers & beyond. Who is spending money and what are they spending it on?
We gather our data from real-world consumers, selected to accurately reflect precise global demographics
What are the key players doing, what has been successful for them and what was their marketing spend?
Using data from our Global New Product Database, what products were launched and how well were they perceived?
What happens next, which areas are likely to experience growth and what opportunities exist within the market?
Mintel has the answers you’re looking for
What are the key challenges facing the industry and how fast are its rates of growth? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
This report discusses the following key topics:
Covered in this report
This report examines the UK retail market for chocolate. The
market size includes sales through all retail channels including
direct to consumer. The market size comprises packaged
chocolate confectionery products, including the following
- Chocolate confectionery: This comprises all solid chocolate
or chocolate-covered confectionery, including block chocolate
up to 400g in weight, chocolate straight lines, chocolate-filled
bars and chocolate confectionery variety packs not targeted for
special occasions or gifting.
- Chocolate assortments: This includes assortments, large bags,
large boxes, tins and jars. The segment also includes a small
portion of sales of non-chocolate items and excludes seasonal
- Seasonal chocolate: This includes confectionery for seasonal
occasions such as Christmas, Easter and Valentine’s Day.
The segment also includes a small portion of sales of nonchocolate
The market size excludes unpackaged chocolate, chocolate
biscuits (such as Cadbury Fingers), cakes and cake bars
including wafers, cocoa powder and chocolate drinks. It also
excludes sales via catering or foodservice establishments,
however, references and comparisons to these sectors may be
made where relevant.
Key points included
- Tapping into the connoisseur spirit can build engagement
- Recommendations for pairing chocolate with drinks can unlock new and engaging usage occasions
- Scope for chocolate to capitalise on the strong appeal of energy-boosting ingredients
Expert analysis from a specialist in the field
Written by Anita Winther, a leading analyst in the Food & Drink sector, her extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
Premiumisation remains a strong trend in the chocolate market. As references to provenance have become prevalent in premium chocolate, going a step further and educating consumers on how the taste of the chocolate is influenced by the origin of the cocoa beans, could help brands connect with consumers on a connoisseur level.
Food & Drink Analyst