UK Consumer Snacking market report
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Providing the most comprehensive and up-to-date information and analysis of the Consumer Snacking market, and the behaviours, preferences and habits of the consumer.
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What are the key challenges facing the industry and how fast are its rates of growth? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
Products covered in this Report
This Report looks at consumers’ snacking habits, defined as eating between meals. The Report will look at snacking at home, elsewhere (eg at work) and on the go (eg when travelling), the role of healthiness in consumers’ snack choices and their attitudes towards snacks.
What you need to know
The snacking culture in the UK is pervasive, with 96% of people reporting to eat between meals. This is a daily habit for 69% of those people. The perceived role of snacks in keeping energy levels up is a key driver here, ensuring they are seen to have a legitimate place in the diet. Also boding well for the longevity of snacking, many view snacks as a necessity in busy lifestyles. This underlines the continuing need for snacks to align with providing energy and fitting in with time-poor lifestyles, such as through relevant ingredients, marketing messages and portable formats. Fresh fruit, crisps and chocolate continue to share pole position among the nation’s snack choices, revealing how healthy snacks and treats mingle on most people’s menus, catering to different needs, moods and occasions. Reflecting this, and despite PHE (Public Health England)’s scrutiny of snacks, only 39% of snackers look for healthy options all or most of the time. This puts the industry in a challenging position to deliver on PHE’s sugar and calorie reduction, while continuing to cater for the sizeable demand for treats.
Expert analysis from a specialist in the field
Written by Kiti Soininen, a leading analyst in the Food & Drink and Foodservice sector, her extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
Snacking remains an ingrained habit for Britons. The view of snacks as an important energy source throughout the day, and as a necessity in busy lifestyles, underpins this habit. It also points to further longevity for snacking and the relevance for snacks to align with catering to or countering busy lifestyles.
Head of UK Food, Drink and Foodservice Research
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This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
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* This is a sample representation of the report layout and does not reflect the research included in this report.
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