UK Drinks Packaging Trends Market Report
Everything you need to make the right decisions
Providing the most comprehensive and up-to-date information and analysis of the Drinks Packaging Trends market, and the behaviours, preferences and habits of the consumer.
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What are the key challenges facing the industry and how fast are its rates of growth? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
Covered in this report
This report examines the UK market for drinks packaging in relation to consumer products. This includes outer and inner packaging purchased with products and transit display material used for in-store merchandising, but excludes packaging used for bulk transportation or industrial purposes.
What you need to know
As the impact of plastic waste on the environment has attracted the media spotlight, pressure mounts on brands and retailers alike to take a proactive and responsible approach to reducing plastic waste and supporting recycling. The sizeable interest in using a deposit return scheme and soft drink refill points bodes well for the planned introduction of such measures in the UK. Meanwhile, ensuring that the recyclability of packaging is made clear is important, especially as two fifths of people find it difficult to decipher this for drinks packaging.
Health concerns continue to play a role in consumers monitoring their consumption of both soft and alcoholic drinks. Packaging that helps with portion control can play a key role in positioning these drinks as permissible. With financial considerations also driving consumers to cut back on alcohol consumption, smaller formats can offer a lower price point, with a “less but better” positioning. Meanwhile, interest in seeing information such as calories labelled on-pack further highlights the role that packaging can play in helping consumers to feel they are making informed choices.
Expert analysis from a specialist in the field
Written by Alyson Parkes, a leading analyst in the Food & Drink sector, his extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
The spotlight on plastic packaging and the environment is already driving change in the drinks market, while health concerns present a challenge and an opportunity. Consumer openness to using a deposit return scheme bodes well for its implementation, meanwhile, portion control packaging and nutrition labelling can appeal, helping consumers to feel they are making informed decisions.
Food & Drink Analyst
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This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
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Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
* This is a sample representation of the report layout and does not reflect the research included in this report.
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