UK Equity Investing market report
Everything you need to make the right decisions
Providing the most comprehensive and up-to-date information and analysis of the Equity Investing market, and the behaviours, preferences and habits of the consumer.
Mintel has the answers you’re looking for
What are the key challenges facing the industry? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
Covered in this report
- Exchange-traded Funds (ETFs)
- Individual company shares
- Investment bonds
- Investment Trust Fund
- Real Estate Investment Trust
- Stocks and Shares ISAs
- Unit Trust Funds and Open-ended Investment Companies (OEICs)
What you need to know
The equity investing market performed strongly in 2017, with gross retail sales growing by 30%. Growth is likely to be more subdued in 2018, as the shadow of Brexit casts uncertainty across the market.
Competition has come to define the market. In the absence of any different business models, traditional providers had a clearly defined market, restricted largely to a regular and predictable wealthy customer.
Online investing platforms offering low-cost investment in ETFs (exchange-traded funds) changed all that, challenging the status quo. But now, they find themselves mired in competition from like-minded rivals, and are struggling to differentiate and compete effectively.
Meanwhile, concerns remain over the weak flow of new investors to the market, particularly among younger generations who need to come through if they are to sustain the market in the future. Even low-cost platforms are out of reach for those with little or no investable assets, and little or no hope of accumulating any.
Micro-investing appears to offer a neat solution to this problem, providing a passive route towards investing without the pain of making regular efforts to put money aside. Younger people are also among the most engaged by ethical investing options and this gives providers the chance to start a meaningful conversation with them.
This report reviews the market for equity investing, including the channels, drivers and an assessment of past and projected growth. It covers the bustling competitive landscape and the advertising efforts going into sustaining awareness among key target customers.
Mintel’s exclusive consumer research asks about product ownership and whether non-investors are intending to invest, as well as attitudes towards investing, with a focus on micro-investing and ethical investing
Expert analysis from a specialist in the field
Written by Richard Shepherd, a leading analyst in the Finance sector, his extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
2017 was a bumper year for the equity investing market, but this is unlikely to be repeated in 2018, with Brexit looming. Competitive pressures are growing, even among the once-niche online platform providers, and the flow of new customers is inhibited by low levels of investable assets. Ethical and micro-investing show potential to expand the market and reach the next generation of investors.
Senior Financial Services Analyst
What you get
This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
* This is a sample representation of the report layout and does not reflect the research included in this report.
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