Sorry for interrupting, this website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Learn more
Accept and close

Everything you need to make the right decisions

Providing the most comprehensive and up-to-date information and analysis of the Ethnic Restaurants and Takeaways - UK market, and the behaviours, preferences and habits of the consumer.

Mintel has the answers you’re looking for

What are the key challenges facing the industry? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?

Key points included

  • Grappling with sustainability issues
  • Sensory and experience: the theatre of food
  • Pushing the boundaries of what authenticity means

Covered in this report

2019 was the year of the underdog in ethnic cuisines, with restaurants specialising in lesser-known cuisines gaining popularity at the expense of Chinese and Indian establishments.


The rising cost of operating sit-down venues will be unsustainable for some ethnic restaurants in the long run. Instead of adding more restaurant sites, operators will focus on two areas: enhancing dining experiences at their flagship stores and expanding delivery catchment areas through partnerships with third-party delivery companies (eg Deliveroo, Just Eat).

Expert analysis from a specialist in the field

Written by Trish Caddy, a leading analyst in the Foodservice sector, her extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.

The main difference between the under-35s and their older counterparts is that they have a higher tendency to make thoughtful food choices that can help the environment. This includes a willingness to eat ethnic dishes that contain meat substitutes and insects, whereas the over-65s are far more likely to be drawn to ethnic restaurants and takeaways that feature seasonal British produce Trish Caddy
Senior Foodservice Analyst

mintelcontainerpage
82283
1995.0000
593
2020-02-14T00:00:00+0000
7
581
619
629

What's included

What's included

Table of contents

Table of contents

  1. Overview

    • What you need to know
      • Products covered in this Report
      • Executive Summary

          • The market
            • The UK ethnic restaurants and takeaways market was worth £12.6 billion in 2019
              • Figure 1: UK ethnic restaurants and takeaways market, value sales, 2014-24
            • The eat-in segment is predicted to have declined by 0.7% in 2019
              • Figure 2: UK ethnic eat-in restaurants market, value sales, 2014-24
            • Growth of the takeaway segment has moderated from 7.6% in 2015 to 3.4% in 2019
              • Figure 3: UK ethnic takeaway/home delivery market, value sales, 2014-24
            • Companies and brands
              • Struggling branded chains turn to CVAs
                • MW Eat: slow but steady wins the race
                  • Figure 4: Outlet numbers of selected ethnic restaurants and takeaways, 2016-19
                • Vegan menu trends
                  • The rise of virtual brands
                    • Lunchbox schemes
                      • The consumer
                        • Over two thirds of Britons use ethnic restaurants/takeaways
                          • Figure 5: Overall usage, by dietary preferences, November 2019
                        • Chinese and Indian cuisines losing their grip
                          • Figure 6: Annual changes in venues visited/ordered from, November 2018 and November 2019
                        • Under-35s most likely to try all types of ingredients
                          • Figure 7: Impact of ingredients on order likelihood, November 2019
                        • Price is not the most important factor for all
                          • Figure 8: Attitudes towards ethnic restaurants and takeaways, November 2019
                        • The importance of sensory experiences
                          • Figure 9: Motivations to visit an ethnic food restaurant or takeaway, November 2019
                        • What we think
                        • Issues and Insights

                          • Grappling with sustainability issues
                            • The facts
                              • The implications
                                • Sensory and experience: the theatre of food
                                  • The facts
                                    • The implications
                                      • Pushing the boundaries of what authenticity means
                                        • The facts
                                          • The implications
                                          • The Market – What You Need to Know

                                            • The UK ethnic restaurants and takeaways market was worth £12.6 billion in 2019
                                              • The eat-in segment is predicted to have declined by 0.7% in 2019
                                                • Growth of the takeaway segment has moderated from 7.6% in 2015 to 3.4% in 2019
                                                • Market Size, Segmentation and Forecast

                                                  • Ethnic restaurants and takeaways market driven by convenience
                                                    • Figure 10: UK ethnic restaurants and takeaways market, value sales, 2014-24
                                                  • Opportunities for meat-free ethnic cuisines
                                                    • Figure 11: UK ethnic restaurants and takeaways market, value sales, 2014-24
                                                  • Eat-in expected to stumble in 2019
                                                    • Figure 12: UK ethnic eat-in restaurants market, value sales, 2014-24
                                                  • Eat-in restaurants that do not innovate will struggle
                                                    • Figure 13: UK ethnic eat-in restaurants market, value sales, 2014-24
                                                  • The takeaway segment challenged by non-specialists
                                                    • Figure 14: UK ethnic takeaway/home delivery market, value sales, 2014-24
                                                  • The takeaway segment will become saturated
                                                    • Figure 15: UK ethnic takeaway/home delivery market, value sales, 2014-24
                                                  • Forecast methodology
                                                  • Market Drivers

                                                    • Most people don’t follow any diets…
                                                      • Figure 16: Types of dietary preferences, November 2019
                                                    • …but those who do are adventurous…
                                                      • Figure 17: Experiences trend drivers, by dietary preferences, November 2019
                                                    • …and thoughtful eaters
                                                      • Figure 18: Wellbeing trend drivers, by dietary preferences, November 2019
                                                  • Companies and Brands – What You Need to Know

                                                    • Struggling branded chains turn to CVAs
                                                      • Vegan menu trends
                                                        • The rise of virtual brands
                                                          • Lunchbox schemes
                                                          • Market Share

                                                            • Delivery spices up ethnic market
                                                              • Figure 19: Number of Indian vs Chinese restaurants and takeaway outlets, 2014-19
                                                            • Small but mighty Wagamama
                                                              • Figure 20: outlet numbers of selected ethnic restaurants and takeaways, 2016-19
                                                            • Slowing down Turtle Bay
                                                              • Figure 21: Key financial data for Turtle Bay Restaurants Limited, 2016-19
                                                            • MW Eat eyes more openings
                                                              • Figure 22: Key financial data for MW Eat Limited, 2017-19
                                                          • Competitive Strategies

                                                            • The rise of the CVA
                                                              • Dishoom invests in restaurant design
                                                                • Capturing the captive audience
                                                                  • Barburrito targets airport diners
                                                                    • Chopstix’s targets lunchtime and delivery
                                                                      • Yo! drops the “Sushi”
                                                                      • Launch Activity and Innovation

                                                                        • Menu trends
                                                                          • Low-calorie meals
                                                                            • Vegan
                                                                              • Figure 23: Vegan ‘suika’ tuna featuring dehydrated watermelon
                                                                            • Ethnic retail concepts
                                                                              • Ethnic spin on pubs
                                                                                • Pop-ups and collaborations
                                                                                  • Figure 24: a pop-up collaboration with Lap-fai Lee, Guan Chua and Sambal Shiok (Holloway Road, London)
                                                                                • “Grocerant”
                                                                                  • Figure 25: Examples of in-store supermarkets
                                                                                • Virtual brands
                                                                                  • Lunchbox schemes
                                                                                    • Figure 26: Example of zero waste tiffin service, by Fooska (London)
                                                                                • The Consumer – What You Need to Know

                                                                                  • 71% of Britons have eaten in/ordered takeaway from ethnic restaurants or takeaways
                                                                                    • Chinese and Indian cuisines losing their grip
                                                                                      • Under-35s most likely to try all types of ingredients
                                                                                        • Price is not the most important factor for all
                                                                                          • Sensory and experience
                                                                                          • Overall Usage

                                                                                            • Over two-thirds of Britons eat ethnic cuisines out of home
                                                                                              • Figure 27: Overall usage, November 2019
                                                                                            • More Britons order takeaways than dine in at ethnic restaurants
                                                                                              • Figure 28: overall usage of ethnic eateries, November 2019
                                                                                            • The rise of plant-based dining
                                                                                              • Figure 29: Overall usage, by dietary preferences, November 2019
                                                                                          • Popularity of Cuisine Types

                                                                                            • Chinese and Indian cuisines losing their grip
                                                                                                • Figure 30: Annual changes in venues visited/ordered from, November 2018-19
                                                                                              • More are likely to order Chinese takeaways
                                                                                                • Figure 31: Venues visited/ordered from, November 2019
                                                                                              • The rise of lesser-known cuisines
                                                                                                • Growing number of people eating in at various types of ethnic restaurants...
                                                                                                  • Figure 32: Annual changes in repertoire of types of ethnic venues visited to eat in, November 2019
                                                                                                • ...and ordering from various types of ethnic takeaways
                                                                                                  • Figure 33: Annual changes in repertoire of types of ethnic venues visited to order takeaway, November 2019
                                                                                              • Impact of Ingredients

                                                                                                • Under-35s are making thoughtful food choices
                                                                                                  • Figure 34: Impact of ingredients on order likelihood, November 2019
                                                                                                • Under-45s like it hot
                                                                                                • Eating Out Attitudes

                                                                                                  • Diversity and inclusivity
                                                                                                    • Celebrate cultures through food experiences
                                                                                                      • More should offer halal options
                                                                                                        • Figure 35: Attitudes towards ethnic restaurants and takeaways, November 2019
                                                                                                      • Rewards and punishments that motivate food choices
                                                                                                        • Charge more for overseas produce
                                                                                                          • Offer discounts for good deeds
                                                                                                            • Price is not the most important factor for all
                                                                                                              • Hygiene first
                                                                                                                • Support British produce
                                                                                                                  • Value-based pricing
                                                                                                                    • Health considerations
                                                                                                                      • Consider ethnic food and drink when crafting gut health narratives – CHAID Analysis
                                                                                                                        • Figure 36: Ethnic restaurants and takeaways – CHAID – Tree output, November 2019
                                                                                                                    • Motivations to Visit

                                                                                                                      • A home away from home experience
                                                                                                                        • Figure 37: Motivations to visit an ethnic food restaurant or takeaway, November 2019
                                                                                                                      • Open kitchen showmanship
                                                                                                                        • Figure 38: Examples of open kitchens
                                                                                                                      • Play like a chef
                                                                                                                        • Sharing food versus…
                                                                                                                          • …set menus
                                                                                                                            • The battle between authenticity and familiarity
                                                                                                                              • Buffets versus…
                                                                                                                                • …traditional ethnic dishes
                                                                                                                                  • Fermentation takes a long time
                                                                                                                                    • Increase accessibility of services
                                                                                                                                      • One-stop shop “grocerant” experience
                                                                                                                                        • From breakfast on through all the day
                                                                                                                                            • Figure 39: Examples of ethnic-inspired breakfast and dessert
                                                                                                                                          • Food and drink pairings matter
                                                                                                                                            • Figure 40: An example of food and drink pairing, by Wagamama
                                                                                                                                        • Appendix – Data Sources, Abbreviations and Supporting Information

                                                                                                                                            • Abbreviations
                                                                                                                                              • Consumer research methodology
                                                                                                                                                • CHAID methodology
                                                                                                                                                  • Figure 41: Ethnic restaurants and takeaways – CHAID – table output, November 2019
                                                                                                                                              • Appendix – Market Size and Forecast

                                                                                                                                                • Forecast methodology
                                                                                                                                                    • Figure 42: Best- and worst-case forecasts for UK ethnic restaurants and takeaways market, 2019-24
                                                                                                                                                    • Figure 43: Best- and worst-case forecasts for ethnic eat-in market, 2019-24
                                                                                                                                                    • Figure 44: Best- and worst-case forecasts for ethnic takeaway/home delivery market, 2019-24

                                                                                                                                                About the report

                                                                                                                                                This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:

                                                                                                                                                • The Consumer

                                                                                                                                                  What They Want. Why They Want It.

                                                                                                                                                • The Competitors

                                                                                                                                                  Who’s Winning. How To Stay Ahead.

                                                                                                                                                • The Market

                                                                                                                                                  Size, Segments, Shares And Forecasts: How It All Adds Up.

                                                                                                                                                • The Innovations

                                                                                                                                                  New Ideas. New Products. New Potential.

                                                                                                                                                • The Opportunities

                                                                                                                                                  Where The White Space Is. How To Make It Yours.

                                                                                                                                                • The Trends

                                                                                                                                                  What’s Shaping Demand – Today And Tomorrow.

                                                                                                                                                Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted.

                                                                                                                                                Description