Everything you need to make the right decisions
Providing the most comprehensive and up-to-date information and analysis of the Fish and Shellfish market, its consumers and the major players who make up that market.
Point of sale market data
In conjunction with IRi, extensive point of sale data shows you what consumers are spending their money on
How big is the market today and what is our 5 year forecast? Includes both best & worst case scenarios
What are the different segments within the market and how are those individual segments performing?
What are consumers looking for, what drives their buying habits and what are their main purchase influencers?
From iGen & Millennials to Baby Boomers & beyond. Who is spending money and what are they spending it on?
We gather our data from real-world consumers, selected to accurately reflect precise global demographics
What are the key players doing, what has been successful for them and what was their marketing spend?
Using data from our Global New Product Database, what products were launched and how well were they perceived?
What happens next, which areas are likely to experience growth and what opportunities exist within the market?
Expert analysis from a specialist in the field
Written by Emma Clifford, a leading analyst in the Food & Drink sector, her extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
A combination of rising prices and the outlook for a sustained squeeze on real incomes spells troublesome times for the fish and shellfish market. This is set to entrench and exacerbate the impact of these products’ relatively high expense in limiting usage. However, it is not all bad news, and there is potential for frozen fish/shellfish to prosper in this more austere climate.
Associate Director - Food & Drink
Mintel has the answers you’re looking for
What are the key challenges facing the industry and how fast are its rates of growth? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
This report discusses the following key topics:
Products covered in this Report
This Report discusses the retail sales of seafood for in-home
consumption. Seafood is defined for the purposes of this Report
to include fish (fin fish) and shellfish (including crustaceans),
whether chilled, frozen or ambient. This Report includes plain, as
well as processed and ready-to-cook products.
The word ‘ambient’ is used to refer to the segment traditionally
dominated by canned fish, which now also includes ambient fish
in tubs, pouches and jars.
Excluded from this Report are seafood-based ready meals and
sales of seafood through the catering sector, eg fish and chip
shops. Sales of sushi are also excluded.
The market size in this Report differs from the Mintel Market Sizes
market size for the category because the Mintel Market Sizes
figure includes sales of ready meals and meal centres, which this
Report does not include.
It also differs from the Mintel Market Sizes market size for the
category because the Mintel Market Sizes figure excludes sales
of chilled plain whole, filleted or portioned fish, which this Report
Please note that as a result of updated market information, Mintel
has adjusted the market size data for frozen fish and shellfish
from the previous Report.