Mother and Baby BPC Market Report
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Providing the most comprehensive and up-to-date information and analysis of the Mother and Baby BPC market, and the behaviours, preferences and habits of the consumer.
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What are the key challenges facing the industry? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
Covered in this report
For the purposes of this report, children are defined as aged 4 or under. The market size and forecast in this report is for babies’ and children’s toiletries and skincare products, nappies, and wipes, including:
- Disposable nappies
- Disposable training nappies/pants
- Baby wipes and pre-moistened tissues
- Shampoo and haircare products
- Bath, shower, and wash products
- Skincare products such as lotion, powder, and oil
- Oral hygiene products such as toothpastes
- Suncare products for babies and children
- Disposable baby wipes aimed exclusively at baby usage
Expert analysis from a specialist in the field
Written by Alex Fisher, a leading analyst in the Beauty and Personal Care sector, her extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
In 2018 the babies’ and children’s personal care products, nappies and wipes market fell by 3.4% to £680 million. The trend for naturals in beauty has driven parents to look for similar gentle solutions for their babies, expecting brands and retailers to deliver them with the same quality and convenience they are used to.
Beauty and Personal Care Analyst
What you get
This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
* This is a sample representation of the report layout and does not reflect the research included in this report.
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