UK News Consumption Print, Online and Social market report
Everything you need to make the right decisions
Providing the most comprehensive and up-to-date information and analysis of the News Consumption - TV, Print, Online and Social market, and the behaviours, preferences and habits of the consumer.
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What are the key challenges facing the industry? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
Covered in this report
This report examines the ways in which people in the UK consume news. News is considered to be regional, national or international issues and stories. Methods of news consumption considered in this report include:
- National and regional newspapers in both print and online formats.
- Other online news sources, such as BBC News, BuzzFeed and vice.com.
- Social media networks such as Twitter and Facebook.
- TV news
This report principally focuses on national news sources over regional news sources. The key themes are social media and TV news.
What you need to know
People now find their news from a vast array of sources and formats. Among the traditional formats, print newspapers is the one struggling most significantly, with TV news remaining many people’s most trusted news source and preferred format for breaking news. It is a particularly interesting time for audio news media, such as radio and podcasts, with developments in voice activation features and smart speakers helping boost the number of occasions people look to get news updates via an audio format.
Responding to the issue of the spread of fake news online continues to be the most high-profile and controversial issue across the news sector. Mintel’s research shows that nearly three in four (74%) people who find news via social media feel that many of the news stories they are shown are inaccurate. Online platforms and governments are grappling with the issue of how to tackle fake news without limiting people’s freedom of speech. Social media networks are currently playing an increasingly active role in assessing the trustworthiness of sources to decide whether they should receive prominence, a concept consumers have mixed feelings about.
As newspapers continue to struggle with the decline of print, more pressure is being placed on online platforms and the government to give additional support to newspapers, with the issue of fake news highlighting the importance of having reliable and regulated news sources.
Expert analysis from a specialist in the field
Written by Rebecca McGrath, a leading analyst in the Media sector, her extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
Consumers are split in regard to how much they trust social media platforms to make judgements on the trustworthiness of news sources. Until any new regulations are put in place, social networks have to work to reduce the prominence of inaccurate news sources, while reassuring users that political or social biases are not impacting their rankings.
Senior Media Analyst
What you get
This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
* This is a sample representation of the report layout and does not reflect the research included in this report.
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