UK News Consumption Print, Online and Social market report
Everything you need to make the right decisions
Providing the most comprehensive and up-to-date information and analysis of the News Consumption Print, Online and Social market, and the behaviours, preferences and habits of the consumer.
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What are the key challenges facing the industry and how fast are its rates of growth? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
This report examines the ways in which people in the UK consume news, with primary focus given to print and online news sources. News is considered to be regional, national or international issues and stories. Methods of news consumption considered in this report include:
- National and regional newspapers in both print and online formats
- Other online news sources, such as BBC News, BuzzFeed and vice.com
- Social media networks such as Twitter and Facebook. This report principally focuses on national news sources over regional news sources
Expert analysis from a specialist in the field
Written by Rebecca McGrath, a leading analyst in the Research Analyst sector, her extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
Facebook and Apple are looking to step up the role they play in news discovery and consumption with the introduction of aggregators that keep news readers within their eco-systems. In order to adapt to the potential impact these aggregators can have, publishers need to work to maintain control over content branding and utilise the premium data of Facebook and Apple to boost advertising revenue.
What you get
This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
* This is a sample representation of the report layout and does not reflect the research included in this report.
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