UK Online Gaming and Betting market report
Everything you need to make the right decisions
Providing the most comprehensive and up-to-date information and analysis of the Online Gaming and Betting market, and the behaviours, preferences and habits of the consumer.
Mintel has the answers you’re looking for
What are the key challenges facing the industry and how fast are its rates of growth? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
What you need to know
Consumer expenditure on gaming and betting online continues to grow rapidly through widening interest in new products and user experiences, underpinned by the rise of online leisure activity more widely.
The betting segment has regained its position as the market’s most valuable vertical, with increased activity around football’s European Championships helping revenue growth outpace that of the slots segment during 2016/17.
Mobile gambling offers the main opportunities for further market value and volume growth, but operators may need to rethink some of their cash-based marketing initiatives as regulators pay increasing attention to the terms and conditions associated with these.
Covered in this Report
This Report examines the market for online gaming and betting in the UK, whether conducted via a PC (personal computer) or laptop computer, through mobile devices such as smartphones and tablets or using games consoles and smart or interactive TV.
Market size data in this Report refers specifically to revenues from sportsbook, slots, casino, bingo and poker. However, in the context of the consumer research carried out for this Report, other activities including lottery draws, non-sports betting and virtual sports may also be discussed.
Expert analysis from a specialist in the field
Written by David Walmsley, a leading analyst in the Leisure sector, his extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
Multichannel gamblers play primarily online but their retail habits are being kept alive by a continuing reluctance to take remote activity outside the home.
Senior Leisure Analyst
What you get
This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
* This is a sample representation of the report layout and does not reflect the research included in this report.
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