Everything you need to make the right decisions
Providing the most comprehensive and up-to-date information and analysis of the Processed Poultry and Red Meat market, its consumers and the major players who make up that market.
Point of sale market data
In conjunction with IRi, extensive point of sale data shows you what consumers are spending their money on
How big is the market today and what is our 5 year forecast? Includes both best & worst case scenarios
What are the different segments within the market and how are those individual segments performing?
What are consumers looking for, what drives their buying habits and what are their main purchase influencers?
From iGen & Millennials to Baby Boomers & beyond. Who is spending money and what are they spending it on?
We gather our data from real-world consumers, selected to accurately reflect precise global demographics
What are the key players doing, what has been successful for them and what was their marketing spend?
Using data from our Global New Product Database, what products were launched and how well were they perceived?
What happens next, which areas are likely to experience growth and what opportunities exist within the market?
Expert analysis from a specialist in the field
Written by Anita Winther, a leading analyst in the Food & Drink sector, her extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
The income squeeze will see the competition for meal occasions heat up between proteins. While processed poultry and red meat stand strong in the areas of value and convenience, encouraging their use as ingredients will be needed as consumers turn to scratch cooking for savings.
Mintel has the answers you’re looking for
What are the key challenges facing the industry and how fast are its rates of growth? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
This report discusses the following key topics:
Products covered in this report
This Report examines the UK retail market for processed
poultry and red meat, also referred to with the overarching term
Processed poultry and red meat is defined for the purposes of the
market size as comprising retail sales of chilled and frozen poultry
and red meat which has been altered from its original carcase
form and has been taken a stage further than cutting into portions,
or adding a marinade or sauce.
- Bacon, sausages and burgers
- Breaded, battered or formed products
- Sliced cooked or cured meat including ham, continental
meats and cooked sausages
- Canned meats to be served hot or cold (eg canned
sausages, burgers, meatballs, pies, meat puddings and
Poultry includes chicken, turkey, duck and goose. Red meat
includes beef, pork and lamb (including mutton).
Unprocessed poultry and red meat, defined as chilled and frozen
primary cuts of red meat such as joints, steaks and chops, and
poultry in whole bird or portion format, minced, diced and stewing
meats, offal products such as liver, as well as red meat and
poultry which has been marinated or glazed with a sauce are
excluded from this Report. These, as well as game, are covered
in Mintel’s Unprocessed Poultry and Red Meat – UK, November
Meat snacks are excluded from this Report but are covered in
Mintel’s Crisps, Savoury Snacks and Nuts – UK, January 2017
Report. Meat encased in pastry such as Cornish pasties or
sausage rolls are excluded from this Report.
Sales via catering or foodservice establishments are excluded,
although references and comparisons to these sectors may be
made where relevant.