UK Sports Betting market report
Everything you need to make the right decisions
Providing the most comprehensive and up-to-date information and analysis of the Sports Betting market, and the behaviours, preferences and habits of the consumer.
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What are the key challenges facing the industry and how fast are its rates of growth? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
Covered in this Report
For the purposes of this Report, Mintel has used the following definitions:
Sports betting is defined as betting on sports events with a bookmaker or a betting exchange, whether in a betting shop, online (using a PC, laptop, tablet or smartphone) or via a (voice) telephone service.
The main betting sports covered in the Report:
- dog racing
- rugby union
What you need to know
Growth in consumer spending on sports betting is expected to have slowed in 2017/18 in the absence of a major international football tournament and on the back of a less competitive Premier League season.
Rising remote revenues and a flat retail environment mean approaching two-thirds of all spending now takes place online, while new Gambling Commission data shows that horseracing still generates more money than football across all channels.
The market will benefit from a FIFA World Cup year in 2018/19 but faces a significant longer-term challenge in minimising the collateral damage caused by the potential closure of thousands of betting shops rendered unprofitable by a forthcoming cut in gaming machine stake limits.
Expert analysis from a specialist in the field
Written by David Walmsley, a leading analyst in the Leisure sector, his extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
The 2018 FIFA World Cup will have accelerated growth in sports betting market value but is likely to have been less successful in growing the player pool or promoting new technologies.
Senior Leisure Analyst
What you get
This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
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Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
* This is a sample representation of the report layout and does not reflect the research included in this report.
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