UK Student Lifestyles Market Report
Everything you need to make the right decisions
Providing the most comprehensive and up-to-date information and analysis of the Student Lifestyles market, and the behaviours, preferences and habits of the consumer.
Mintel has the answers you’re looking for
What are the key challenges facing the industry? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
Key points included:
- Student drinking culture dries up.
- Student mental health: offering a helping hand.
What you need to know
Today’s students are challenging traditional stereotypes. They illustrate a more sensible, tempered and confident approach to their lifestyles than previous student generations, most notably moving away from heavy alcohol consumption and over-spending towards exercise, healthy living and saving.
The increasing pressures of academic life and the world beyond education have likely sparked these evolutions in behaviour. However, students today remain at greater risk of experiencing – or at least being vulnerable to – mental health issues, underlining opportunities for brands to step in and offer more support and guidance.
Expert analysis from a specialist in the field
Written by Jack Duckett, a leading analyst in the Research Analyst sector, his extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
Drinking culture has long played a major role in students’ social lives. However, there are signs that times are changing, with one in five students saying that they do not drink alcohol at all, while an even higher proportion show interest in more alcohol-free social events. This paves the way for the leisure and retail sectors to rethink their approach when it comes to engaging with this cohort, such as by playing a more supportive role for their mental and physical health needs.
What you get
This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
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* This is a sample representation of the report layout and does not reflect the research included in this report.
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