Everything you need to make the right decisions
Providing the most comprehensive and up-to-date information and analysis of the Unprocessed Poultry and Red Meat market, its consumers and the major players who make up that market.
Point of sale market data
In conjunction with IRi, extensive point of sale data shows you what consumers are spending their money on
How big is the market today and what is our 5 year forecast? Includes both best & worst case scenarios
What are the different segments within the market and how are those individual segments performing?
What are consumers looking for, what drives their buying habits and what are their main purchase influencers?
From iGen & Millennials to Baby Boomers & beyond. Who is spending money and what are they spending it on?
We gather our data from real-world consumers, selected to accurately reflect precise global demographics
What are the key players doing, what has been successful for them and what was their marketing spend?
Using data from our Global New Product Database, what products were launched and how well were they perceived?
What happens next, which areas are likely to experience growth and what opportunities exist within the market?
Expert analysis from a specialist in the field
Written by Anita Winther, a leading analyst in the Food & Drink sector, her extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
The income squeeze heralds a return to savvy shopping habits and cost-saving swaps among consumers. Price competition is likely to ramp up, reinforcing the place of strategic price promotions. Flagging up cheaper options and swaps remain key ways for grocers to help consumers manage their finances and keep them in the meat category while budgets are tight.
Mintel has the answers you’re looking for
What are the key challenges facing the industry and how fast are its rates of growth? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
This report discusses the following key topics:
Products covered in this Report
This Report examines UK retail sales of unprocessed poultry and
red meat as well as retail sales of game.
Unprocessed poultry and red meat is defined as comprising
retail sales of chilled and frozen cuts of chicken, turkey, duck and
goose in whole bird or portion format, and chilled and frozen cuts
of beef, pork and lamb (including mutton) such as roasts, steaks
and chops, for in-home consumption.
The market size also includes minced, diced and stewing meats,
as well as offal products such as liver, and meat which has been
marinated or glazed with a sauce.
The market size for game includes unprocessed and processed
pheasant, venison, guinea fowl, grouse, partridge, wood pigeon,
wild duck, wild boar, rabbit and hare.
Processed poultry and red meat, including bacon, burgers,
sausages, breaded, battered and formed products and cooked
sliced or cured meat, as well as canned meats to be served hot
and cold, are excluded from this Report. These are covered in the
Mintel’s Processed Poultry and Red Meat – UK, December 2017