UK Video Games and Consoles market report
Everything you need to make the right decisions
Providing the most comprehensive and up-to-date information and analysis of the Video Games and Consoles market, and the behaviours, preferences and habits of the consumer.
Mintel has the answers you’re looking for
What are the key challenges facing the industry and how fast are its rates of growth? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
Products covered in this Report
Static consoles are devices designed primarily for gaming in the home. They require connection to a television or external monitor. Static console alternatives are static consoles that are not manufactured by any of the three major players in the static console market – ie Microsoft, Sony and Nintendo. Steam Machines fall under the definition of the term static console alternatives.
Steam Machines, NVidia Shield devices and other static console alternatives are not included in Mintel’s market size and forecast. Current-generation static consoles are the Xbox One, Nintendo Switch and PlayStation 4.
Previous or last-generation static consoles are the Wii U, Xbox 360, PlayStation 3 and Wii.
Portable consoles are devices designed primarily for gaming outside of the home. Handheld devices have a built-in display (ie do not need to be connected to a TV or external monitor) and support cartridges or smaller discs. Smartphones and tablets are not included in the definition of handheld consoles.
Current-generation handheld consoles are the PlayStation Vita and Nintendo 3DS. The Nintendo Switch is a hybrid console that can be played in both static and portable mode; it is included in Mintel’s market size estimate.
Post-purchase micro-transactions are not included in Mintel’s software market size data.
Expert analysis from a specialist in the field
Written by Matt King, a leading analyst in the Leisure & Technology sector, his extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
The launch of the Nintendo Switch is reinvigorating a video game market that is declining as it enters the fourth year of the current console generation. Developers are adopting post-purchase micro-transactions as a revenue stream, making player retention a more important focus for console games than it has been in the past – success with this stream could help balance out future declines in software sales.
Head of Leisure, Tourism, Tech & Media Research
What you get
This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
* This is a sample representation of the report layout and does not reflect the research included in this report.
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