Everything you need to make the right decisions
Providing the most comprehensive and up-to-date information and analysis of the Bacon and Lunch Meat market, its consumers and the major players who make up that market.
Point of sale market data
In conjunction with IRi, extensive point of sale data shows you what consumers are spending their money on
How big is the market today and what is our 5 year forecast? Includes both best & worst case scenarios
What are the different segments within the market and how are those individual segments performing?
What are consumers looking for, what drives their buying habits and what are their main purchase influencers?
From iGen & Millennials to Baby Boomers & beyond. Who is spending money and what are they spending it on?
We gather our data from real-world consumers, selected to accurately reflect precise global demographics
What are the key players doing, what has been successful for them and what was their marketing spend?
Using data from our Global New Product Database, what products were launched and how well were they perceived?
What happens next, which areas are likely to experience growth and what opportunities exist within the market?
Expert analysis from a specialist in the field
Written by William Roberts, Jr., a leading analyst in the Food & Drink sector, his extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
Sales of red meat tumbled in 2016 as a convergence of factors negatively impacted the category. Commodity prices remain at their lowest levels in years, and while consumers indicate they are still eating red meat, there has been a pronounced reduction in their frequency of consumption. Health, environmental, and even cost concerns are driving consumers to other protein sources, and the category will be hard-pressed to manage any noteworthy sales growth in the short to near term.
William Roberts, Jr.
Senior Food & Drink Analyst
Mintel has the answers you’re looking for
What are the key challenges facing the industry and how fast are its rates of growth? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
This report discusses the following key topics:
This report builds on the analysis presented in Mintel’s Lunch
Meat – US, June 2013, as well as the May 2012, May 2011, and
December 2009 reports of the same title. Related reports include
Breakfast and Sandwich Meat – US, April 2007, and October 2005,
and Packaged Breakfast and Sandwich Meat – US, August 2002.
For the purposes of this report, the bacon and lunch meat market
has been segmented as follows:
- refrigerated, packaged sliced lunch meat including, but not
limited to: ham, turkey, salami, pastrami, bologna, chicken,
corned beef. Used primarily for everyday consumption.
- refrigerated non-sliced lunch meat including, but not limited
to: specialty salami, ham, wursts, and turkey. Generally, more
premium specialty products, potentially more consumed for
special occasions such as holidays. Generally, more limited
selection than sliced meat.
- refrigerated bacon and bacon bits
- deli counter lunch meat sold in a supermarket’s deli department
Excluded from this report are hot dogs/frankfurters and sausages,
except in certain consumer questions to provide perspective in
relation to lunch meats and bacon.