US Exercise Trends market report
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Providing the most comprehensive and up-to-date information and analysis of the Exercise Trends market, and the behaviours, preferences and habits of the consumer.
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What are the key challenges facing the industry and how fast are its rates of growth? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
This Report provides an in-depth look at the current exercise market in the US by analyzing exercise and fitness trends, habits, and behaviors. Sales of specific exercise products are not included. For the purposes of this Report, Mintel has used the following definitions:
- Non-exerciser – participates in exercise less than once a month.
- Exerciser – participates in some form of exercise at least monthly.
- Regular exerciser – participates in some form of exercise at least weekly.
BMI (body mass index) is a measurement of body fat based on height and weight. The BMI calculation used to categorize respondents in this study is as follows:
(weight in pounds * 703) / (height in inches * height in inches)
Standard BMI classifications are:
- 18.5 or less – underweight
- 18.5 to 24.99 – healthy weight
- 25 to 29.99 – overweight
- 30+ – obese
Expert analysis from a specialist in the field
Written by Dana Macke, a leading analyst in the Lifestyles & Leisure sector, her extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
Fitness facilities and gym memberships have increased in tandem in the last decade, showing that Americans have an increased interest in getting fit. However, even though more are reportedly exercising regularly, obesity rates continue to climb, indicating that adults haven’t been able to offset poor diets with exercise alone.
Associate Director - Lifestyles & Leisure
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