US Leisure Time Market Report
Everything you need to make the right decisions
Providing the most comprehensive and up-to-date information and analysis of the Leisure Time market, and the behaviours, preferences and habits of the consumer.
Mintel has the answers you’re looking for
What are the key challenges facing the industry? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
Key points included
- Media takes over time spent at home
- Free time is for comfort
- Time to try something new
Covered in this report
The leisure market is forecast for above-average growth in the next five years as consumers feel that their personal finances are stable. While emerging leisure activities (axe throwing, escape rooms) may help to grow the market, new players will face stiff competition from established routines and comfortable settings. In a time when social isolation can feel overwhelming, people will look to unwind with relaxing activities that still make them feel more connected to the outside world.
This report builds on analysis presented in Leisure Time – US, August 2015. Readers of this report may also be interested in Family Entertainment – US, August 2019 and Attitudes Toward Gaming – US, March 2019.
Expert analysis from a specialist in the field
Written by John Poelking, a leading analyst in the Leisure & Media sector, his extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
Consumers are working to make their free time as meaningful as they possibly can. The easiest path to that is through comforting activities, but brands can help encourage people to get out of their comfort zones. Everyone’s trying to find their tribe, and leisure activities that can bring people together can stand out from activities that are relaxing but also somewhat isolating John Poelking
Leisure & Media Analyst
What you get
This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
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Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
* This is a sample representation of the report layout and does not reflect the research included in this report.
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