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US

US Market Research

Mintel’s market research reports let you think global but act local with US-specific titles across all key categories and industries. Our world-leading research and analysis gives you detailed data on every major US business sector and unrivalled insights into how American consumers think, choose, browse and buy – today and tomorrow.

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No. of reports 1 of 3389
  1. Family Vacations - US - January 2020

    • Consumer Report
    • January 2020
    • US

    "Parents of children under the age of 18 in the household want both escape and enrichment from their vacations. Families feel economically secure enough to spend money on vacations, though parents feel their ability to take vacation is constrained by their work schedules. As ...

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  2. Consumers and the Economic Outlook - US - January 2020

    • Consumer Report
    • January 2020
    • US

    "The majority of consumers consider their finances to be healthy, and views of the future seem to be positive as well. Consumers are saving for the future, but are still willing to treat themselves."
    - Jennifer White Boehm, Associate Director - Financial Services & Auto

    This ...

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  3. Processed Meat in US (2020) – Market Sizes

    • Market Data
    • January 2020
    • US
    Processed Meat in US by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2020. This report covers packaged processed meat and poultry and products with a predominantly meat content. Market size comprises sales through all retail ...
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  4. Fabric Care in US (2020) – Market Sizes

    • Market Data
    • January 2020
    • US
    Fabric Care in US by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2020. This market covers laundry detergents, fabric conditioners and softeners and laundry aids. Market size comprises sales through all retail channels ...
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  5. Aircare - US - January 2020

    • Consumer Report
    • January 2020
    • US

    "Aircare had another year of growth as consumers turn to aircare for reasons beyond functional odor control, presenting new growth and engagement opportunities for brands and retailers to boost the sluggish aircare market. Optimal growth will hinge on brands addressing ...

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  6. Pick-Ups - US - December 2019

    • Consumer Report
    • December 2019
    • US

    "Pickup trucks are one of those iconic American vehicles that whether you own one or not, you’re bound to have an opinion on the segment as well as those that buy them. Despite concerted efforts to shed the stereotypes that have followed pickups for years, they persist. Pickup ...

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  7. Gaming Trends: 2020 - US - December, 2019

    • Consumer Report
    • December 2019
    • US

    "Global gaming revenue estimated to reach $152.1 billion by the end of 2019, representing 66% growth from 2015. While only representing a fraction of the market, the US gaming market is growing in tandem with global expectations. In 2019, the US even gained some share on the ...

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  8. The Path to Online Purchase: Understanding the Consumer - US - December 2019

    • Consumer Report
    • December 2019
    • US

    "The path to online purchase lives in a blended state of online and offline experiences. eCommerce offers an opportunity for retailers to connect with consumers beyond convenience and competitive price offerings. While these two components are necessary for a successful ...

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  9. How Online Shopping for VMS is Evolving for Consumers - US - December 2019

    • Consumer Report
    • December 2019
    • US

    "Most consumers are generally comfortable with online purchasing, and the VMS market is emerging as a strong segment in this space. The VMS category is well-suited for online purchasing, with primarily shelf-stable products that ship easily and lend well to stocking up. Still, ...

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  10. Mattresses - US - December 2019

    • Consumer Report
    • December 2019
    • US

    "Mattress sales are growing gradually as innovations in both retailing practices and products continue to drive interest across the market. While sales are limited by the high penetration and long lifespan of products within the category, consumers’ desire to pursue ...

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No. of reports 1 of 3389