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US

US Market Research

Mintel’s market research reports let you think global but act local with US-specific titles across all key categories and industries. Our world-leading research and analysis gives you detailed data on every major US business sector and unrivalled insights into how American consumers think, choose, browse and buy – today and tomorrow.

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No. of reports 41 of 136
  1. Family Car Buying - US - July 2016

    • Consumer Report
    • July 2016
    • US

    "The family car market in the US is an increasingly diverse and crowded segment with a wide variety of offerings to match an even wider variety of family car buyers. Families range from single-parent single-child homes to multigenerational households with multiple children. ...

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  2. Hispanics and the Car Purchasing Process - US - June 2016

    • Consumer Report
    • June 2016
    • US

    Hispanics are more likely than the average to plan on buying a car in the next three years. As they go through the car buying process, Hispanics show some flexibility in terms of the makes and models they want, particularly when they intend to purchase a used car. Hispanics are ...

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  3. Black Consumers and the Car Purchasing Process - US - June 2016

    • Consumer Report
    • June 2016
    • US

    "Black consumers can be influenced by strategic marketing messages during the research and consideration phase of the car buying process as they seek information from multiple sources in their determination of type, make, and model to purchase. Demographics play a role in which ...

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  4. Car Sharing - US - June 2016

    • Consumer Report
    • June 2016
    • US

    "Advances in technology and changes in consumer behavior have produced an emergence of car sharing services and products in select markets in the US. Car sharing participants have different profiles, motivations, and lifestyles than nonusers. Understanding these customers and ...

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  5. Motorcycles - US - May 2016

    • Consumer Report
    • May 2016
    • US

    "The market for new motorcycle sales is one of great challenge. The industry is also challenged by an aging core group of owners, with those over the age of 55 slowly giving up on motorcycling, and efforts to draw women into the market less effective than the industry might ...

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  6. Car Purchasing Process - US - April 2016

    • Consumer Report
    • April 2016
    • US

    Over 55 million new and used vehicles were sold in 2015 and many consumers are still eager to buy in the coming year. Yet the landscape is shifting, and the consumer attitudes that led to strong sales over the past five years are unlikely to be repeated. Two main market ...

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  7. American Lifestyles - US - April 2016

    • Consumer Report
    • April 2016
    • US

    “Even though an improved economy has left Americans with a little extra money in their pockets, some are still struggling to find a balanced approach to spending. In an attempt to spend prudently while still enjoying whatever extra they have, consumers are meeting their ...

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  8. Hybrid and Electric Cars - US - February 2016

    • Consumer Report
    • February 2016
    • US

    "In the last few years, hybrid and electric cars were positioned as the vehicles of the future, but recent changes in the new-car market and the overall industry have slowed the growth of these segments. Falling fuel prices and a rekindled consumer love for SUVs are among the ...

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  9. Oil Change Retail - US - January 2016

    • Consumer Report
    • January 2016
    • US

    "Oil-change retail shops aren’t the only game in town when it comes to maintenance and repair, and changes in the economy and to the automobile industry will have an impact on these types of businesses going forward."

    - Tim Healey, Automotive Analyst

    This report looks at the ...

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  10. Auto Service, Maintenance and Repair - US - December 2015

    • Consumer Report
    • December 2015
    • US

    “While growth in the auto service and repair market is slow and steady, many factors are changing the dynamics of how overall revenues are distributed. Dealerships continue to gain an advantage due to free maintenance programs, while independents and others can push back by ...

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No. of reports 41 of 136