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US Market Research

Mintel’s market research reports let you think global but act local with US-specific titles across all key categories and industries. Our world-leading research and analysis gives you detailed data on every major US business sector and unrivalled insights into how American consumers think, choose, browse and buy – today and tomorrow.

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No. of reports 1 of 11
  1. Scooters and Mopeds - US - December 2012

    • Consumer Report
    • December 2012
    • US

    “The scooter and moped market has benefited from the increase in gas prices since the start of the recession in 2008. This may not be enough to expand this market in the U.S. significantly, but has generated interest among consumers who had previously never considered them or ...

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  2. Hybrid and Electric Cars - US - November 2012

    • Consumer Report
    • November 2012
    • US

    “Youth culture and car culture used to be one and the same, though this linkage is certainly no more. Ask teens today what they are interested in and they will mention the iPhone 5 or Facebook, a far cry from drag racing, drive-in movies, or a new Mustang. The fact that young ...

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  3. New Cars - US - October 2012

    • Consumer Report
    • October 2012
    • US

    “Consumers who put off buying a vehicle during the recession are now, in the post-recession era, feeling the need to purchase. With used car prices high, and gas prices peaking about $4 per gallon in some markets, new cars are an attractive and realistic option for many. In ...

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  4. The US Small Car Market - September 2012

    • Consumer Report
    • September 2012
    • US

    This report explores the small car market in the U.S. It provides insight into the external and internal factors affecting unit sales and what they mean for future sales, marketing and promotional campaigns, and industry innovations. It provides an in-depth examination of the ...

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  5. Automotive Cleaning Products - US - August 2012

    • Consumer Report
    • August 2012
    • US

    The vast majority of vehicle owners wash/clean their cars. With more than 250 million registered vehicles on the road, according to the U.S. Department of Transportation, how marketers can reach these car owners regarding auto cleaning methods is of great importance.

    In this ...

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  6. Buying the Family Car - US - July 2012

    • Consumer Report
    • July 2012
    • US

    According to the U.S. Census Bureau there were over 115 million households in the U.S. in 2011 and this number is growing. As most households need a vehicle that can accommodate the many needs of a family, how automakers market family cars is crucial to their ability to ...

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  7. Oil Change Retail - US - June 2012

    • Consumer Report
    • June 2012
    • US

    This report explores the oil change retail market in the U.S. It provides insight into the external and internal factors affecting sales and what they mean for future sales, marketing campaigns, and industry innovations.

    It also provides an in-depth examination of the oil change ...

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  8. Automotive Innovation - US - May 2012

    • Consumer Report
    • May 2012
    • US

    The pace of automotive innovation continues to accelerate as car makers compete to remain competitive in an increasingly connected and digitally capable environment. New car sales have increased by over 10% for two consecutive years and the average age of vehicles in operation ...

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  9. SUVs and CUVs - US - April 2012

    • Consumer Report
    • April 2012
    • US

    This report explores the SUV and CUV market in the U.S. It provides insight into the external and internal factors affecting vehicle unit sales and what they mean for future sales, marketing campaigns, and industry innovations. Specific questions that are answered in this ...

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  10. Automotive Fuel - US - March 2012

    • Consumer Report
    • March 2012
    • US

    U.S. household expenditures on gasoline reached nearly $400 billion in 2011, a 28% increase from 2006. Yet at the same time, demand for gasoline has continued to fall sharply, including a 10% decline in both 2009 and 2010.

    This report provides an up-close look at the auto fuel ...

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No. of reports 1 of 11