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US

US Market Research

Mintel’s market research reports let you think global but act local with US-specific titles across all key categories and industries. Our world-leading research and analysis gives you detailed data on every major US business sector and unrivalled insights into how American consumers think, choose, browse and buy – today and tomorrow.

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No. of reports 31 of 406
  1. Beauty Influencers - US - February 2019

    • Consumer Report
    • February 2019
    • US

    "The power of beauty influencer marketing continues to grow, with women flocking to social media for tutorials and product reviews. Most women follow beauty influencers to learn more about trends, and the use of influencers can shorten the learning curve while minimizing the ...

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  2. Soap, Bath and Shower Products - US - February 2019

    • Consumer Report
    • February 2019
    • US

    "The soap, bath, and shower products market continues to experience slow, yet steady growth, benefiting from strong liquid body wash sales that are compensating for struggles in the bar soap segment. Market growth can also be partially attributed to the inclusion of premium and ...

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  3. Back to School Shopping - US - January 2019

    • Consumer Report
    • January 2019
    • US

    "The BTS (back-to-school) shopping season is the second largest retail sales period of the year behind the winter holidays, representing a key time for retailers to engage with both parents and kids and also to build relationships and loyalty that may be leveraged at other ...

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  4. Vitamins & Minerals in US (2018) – Market Sizes

    • Market Data
    • January 2019
    • US
    Vitamins & Minerals in US by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2018. This market covers single/dual, multi-vitamins and minerals. Combinations with supplements where vitamins and/or minerals form a main selling ...
    £395.00 (Excl.Tax)
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  5. Home Hair Color - US - January 2019

    • Consumer Report
    • January 2019
    • US

    "The home hair color market continues to struggle. Preferences for natural looks, concerns about damage, and complicated hair color trends―which are typically left to professionals―have placed downward pressure on the market. However, interest among both young and Black ...

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  6. Incontinence - US - December 2018

    • Consumer Report
    • December 2018
    • US

    "The incontinence category will be the US absorbent hygiene industry’s salvation, as it is the only sector with favorable demographics. An aging population and growing risk factors among younger consumers will deliver $579.1 million in new sales through 2023 (see Market Size ...

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  7. Natural and Organic Personal Care Consumer - US - December 2018

    • Consumer Report
    • December 2018
    • US

    "Natural brands continue to experience growth, albeit in a new direction. Clean beauty is the new green, with consumers looking for beauty products free from specific synthetic ingredients rather than synthetic-free. To expand consumer penetration of these products and advance ...

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  8. Hair Styling Agents in US (2018) – Market Sizes

    • Market Data
    • November 2018
    • US
    Hair Styling Agents in US by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2018. This market covers sprays, gels, cream, liquid, mousse and other hair styling agents. Market value is based on sales through all retail channels ...
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  9. Character Merchandising - US - November 2018

    • Consumer Report
    • November 2018
    • US

    "Licensed merchandise is big business, valued at $111.4 billion, and character merchandise represents the lion’s share (12.1%) of it. Blockbuster movies, TV shows, and other forms of media content all drive enormous demand for character merchandise, but the industry needs to ...

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  10. Fragrances in US (2018) – Market Sizes

    • Market Data
    • November 2018
    • US
    Fragrances in US by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2018. This market covers men's and women's fragrances. It excludes body sprays. Market size is based on all retail sales including direct to consumer. Market ...
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No. of reports 31 of 406