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US

US Market Research

Mintel’s market research reports let you think global but act local with US-specific titles across all key categories and industries. Our world-leading research and analysis gives you detailed data on every major US business sector and unrivalled insights into how American consumers think, choose, browse and buy – today and tomorrow.

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No. of reports 1 of 100
  1. Electronics Retailing - US - April 2019

    • Consumer Report
    • April 2019
    • US

    "Buoyed by a relatively stable economy, the CE (consumer electronics) retailing industry is enjoying an upward sales trajectory with no end in sight. Amazon has usurped Best Buy in sales, but Best Buy’s strong service model and exemplary omnichannel approach keep it alive and ...

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  2. How Online Shopping for Electronics is Evolving for Consumers - US - April 2019

    • Consumer Report
    • April 2019
    • US

    "Electronics is among the most successful categories in online retail and is second only to clothing for purchase among online shoppers. Unlike other categories where fit, style and quality are more varied (eg clothing, accessories, footwear, home décor), electronics can be ...

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  3. Back to School Shopping - US - January 2019

    • Consumer Report
    • January 2019
    • US

    "The BTS (back-to-school) shopping season is the second largest retail sales period of the year behind the winter holidays, representing a key time for retailers to engage with both parents and kids and also to build relationships and loyalty that may be leveraged at other ...

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  4. Digital Trends (Hardware) - US - September 2018

    • Consumer Report
    • September 2018
    • US

    "In the modern tech market, efficient devices are expected and consumers are increasingly looking for connection between devices to contribute to a cohesive experience. Hesitation toward new, unproven technology has hindered growth in emerging categories, but advancements in ...

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  5. Outdoor Power Equipment - US - March 2018

    • Consumer Report
    • March 2018
    • US

    "Despite outdoor power equipment being a large and costly purchase, adults are more likely to own equipment than rent. In addition, the time-saving benefits from hiring a professional service may create challenges for the market. Future growth may hinge on consumer interest in ...

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  6. Major Household Appliances - US - February 2018

    • Consumer Report
    • February 2018
    • US

    "The multibillion-dollar major household appliance market reached $38.2 billion in 2017, and is forecast to keep growing at a steady pace through 2022. While current growth has mainly stemmed from an overall positive economy and housing market, as well as continued category ...

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  7. Attitudes Toward Technology and the Digital World - US - November 2017

    • Consumer Report
    • November 2017
    • US

    "The digital world has been integrated into daily lives in ways only science fiction could have predicted 50 years ago. While internet connectivity and the rapid pace of innovation have mostly had a positive impact on people’s lives, it is difficult for people to fully trust ...

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  8. Digital Trends - Hispanics - US - May 2017

    • Consumer Report
    • May 2017
    • US

    "While Hispanics have an arsenal of consumer electronics, smartphones and laptop computers are the must-haves. These devices enable Hispanics to communicate with friends and family, navigate their surroundings, and consume content. In addition to these two devices, Hispanics ...

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  9. PCs - Tablets and eReaders in US (2016) – Market Sizes

    • Market Data
    • January 2017
    • US
    PCs - Tablets and eReaders in US by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2016. This market covers tablets and e-readers for use in the home, business and other organisations. Market size is based on sales through all ...
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  10. Games Software in US (2016) – Market Sizes

    • Market Data
    • November 2016
    • US
    Games Software in US by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2016. This market covers games software for home consoles, handheld consoles, PCs and mobile equipment. Market size is based on boxed retail sales and ...
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No. of reports 1 of 100