US New Cars market report
Everything you need to make the right decisions
Providing the most comprehensive and up-to-date information and analysis of the New Cars market, and the behaviours, preferences and habits of the consumer.
Mintel has the answers you’re looking for
What are the key challenges facing the industry and how fast are its rates of growth? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
For the purposes of this Report, a “new car” means any newlyassembled vehicle that has never been titled or registered before purchase and comes with a new vehicle warranty that initiates when the vehicle is sold.
“Car,” as defined for the purposes of this Report, will stand for any of the following vehicles that are bought through retail avenues and are intended for non-commercial use only: sub-compact, compact, mid-sized or full-sized sedans, hatchbacks, or convertibles; compact, mid-sized, or full-sized SUVs (sport utility vehicles); compact, mid-sized, or full-sized crossovers; minivans or MPVs (multipurpose vehicles); compact, mid-sized, or full-sized pickup trucks or vans; any type of hybrid electric, electric, or alternativelyfueled vehicle; any type of luxury vehicle; any type of classic car; or any variation above, so long as it’s for non-commercial usage.
Large trucks and recreational vehicles are not covered, regardless of usage type. The Report also excludes private, or sale by owner vehicle purchases, regardless of vehicle or usage type.
Expert analysis from a specialist in the field
Written by Buddy Lo, a leading analyst in the Automotive sector, his extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
New vehicle sales through 2017 have confirmed that the auto industry hit “peak auto” in 2016, meaning growth in new vehicle sales will end this year. Despite the slowdown, Mintel estimates a healthy 17 million units will be sold in 2017. The stagnant market means that auto manufacturers will need to gain market share for growth in a shrinking market. This means building high-quality products for their segments and putting forward a marketing message that will increase consideration and lead to shoppers on the dealership lot.
What you get
This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
* This is a sample representation of the report layout and does not reflect the research included in this report.
Why buy from us?
Our reports will provide you with market data, consumer research and competitive intelligence to succeed in your market.
Buy now and you'll have instant access to the information you need to make the right decisions.
Find out what's next in the markets that matter to you: where opportunities lie and what challenges you will face.
A business Superbrand, Mintel is a source you can trust. We have been defining and refining the Market Intelligence mix since 1972.