Everything you need to make the right decisions
Providing the most comprehensive and up-to-date information and analysis of the Nuts, Seeds and Trail Mix market, its consumers and the major players who make up that market.
Point of sale market data
In conjunction with IRi, extensive point of sale data shows you what consumers are spending their money on
How big is the market today and what is our 5 year forecast? Includes both best & worst case scenarios
What are the different segments within the market and how are those individual segments performing?
What are consumers looking for, what drives their buying habits and what are their main purchase influencers?
From iGen & Millennials to Baby Boomers & beyond. Who is spending money and what are they spending it on?
We gather our data from real-world consumers, selected to accurately reflect precise global demographics
What are the key players doing, what has been successful for them and what was their marketing spend?
Using data from our Global New Product Database, what products were launched and how well were they perceived?
What happens next, which areas are likely to experience growth and what opportunities exist within the market?
Expert analysis from a specialist in the field
Written by Amanda Topper, a leading analyst in the Food & Drink sector, her extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
The nuts, seeds, and trail mix category continues its steady growth trajectory as Americans adopt frequent snacking occasions, and seek convenient foods they can feel good about eating. Looking ahead, the category is expected to grow, despite facing competition from other snacking categories, including other salty snacks, and BFY (better-for-you) products like yogurt or nutritional bars. Shifting US demographics, including growth in Millennials and Hispanics, are also likely to positively impact future category growth.
Associate Director - Foodservice
Mintel has the answers you’re looking for
What are the key challenges facing the industry and how fast are its rates of growth? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
This report discusses the following key topics:
This Report builds on the analysis presented in Mintel’s Chips,
Popcorn, Nuts, and Dips – US, January 2014, Nuts and Dried Fruit
– US, August 2012, as well as the January 2011, July 2009, July
2007, February 2006, and February 2004 Reports of the same title.
This report covers the following segments:
- Nuts, including snack nuts, baking nuts, and toasted corn nuts
- Seeds, including sunflower and pumpkin seeds
- Trail mixes
Excluded from the scope of this Report are nuts and dried fruit that
are coated in yogurt or chocolate. Also excluded from this Report
are random weight/bulk nuts, seeds, and trail mixes.
This Report is part of Mintel’s series on snacking. For other Reports
related to snacking see Chips and Dips – US, February 2016, Salty
Snacks – US, April 2016, and Healthy Snacks – US, September