US Smart Homes market report
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Providing the most comprehensive and up-to-date information and analysis of the Smart Homes market, and the behaviours, preferences and habits of the consumer.
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What are the key challenges facing the industry and how fast are its rates of growth? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
This Report covers smart home hardware and services, including climate control, water management, home security, lighting, pet care, and cleaning robots.
Smart products are defined as those that satisfy one of the following criteria:
- Electronics that communicate between themselves within the home
- Devices that can be remotely monitored/controlled using an app or website
- Devices that adjust operation based on observed behavior
Some products are excluded from discussion because they do not satisfy the criteria above or because the products represent a subset of a broader category explored elsewhere in Mintel Reports, such as:
- Mechanized products (eg garage door, sprinklers) or household systems (eg climate control, lighting) that do not connect to other devices in the home and cannot be controlled remotely
- Smart televisions and digital media players (except as related to controlling home products)
- Major appliances
What you need to know
This Report explores which smart home devices have been adopted and which are next expected to see mainstream interest. The Report covers perception of the category as a whole based around positive and negative word associations, purchases, and subscription to home automation and security services.
Additional subjects include brands seen as trustworthy, interfaces and devices most commonly used to control the home, and the role of pets, children, the elderly, and neighborhood in promoting interest in purchases/subscriptions.
Expert analysis from a specialist in the field
Written by Billy Hulkower, a leading analyst in the Technology sector, his extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
Smart home hardware can be divided into two categories, those that provide convenience (eg thermostats, pet feeders, smart lighting, cleaning robots) and those that provide security (eg alarm systems, smoke and leak detectors). Both segments carry interest in ownership among the majority of the US population, and both are also arenas in which hardware sales are supported by monthly subscription services.
Senior Technology Analyst
What you get
This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
* This is a sample representation of the report layout and does not reflect the research included in this report.
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