US Wearable Technology market report
Everything you need to make the right decisions
Providing the most comprehensive and up-to-date information and analysis of the Wearable Technology market, and the behaviours, preferences and habits of the consumer.
Mintel has the answers you’re looking for
What are the key challenges facing the industry and how fast are its rates of growth? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
This Report covers the following products:
- Fitness tracking bands, clips, earbuds, and clothing
- Wearable cameras
- VR headsets
Wearable electronics for pets and emergency medical alert devices are excluded from this Report.
Expert analysis from a specialist in the field
Written by Billy Hulkower, a leading analyst in the Technology sector, his extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
The year 2017 was a disappointing year for wearable tech. Marquee brands have seen unfortunate reversals of fortune, including declines at Fitbit, GoPro, and Garmin. However, on the basis of burgeoning sales of smartwatches, hearables, and high-end fitness bands with LED (light-emitting diode) screens, Mintel sees shipments returning to growth in 2019. Against this backdrop, Mintel explores the market for fitness-related tech, as well as the emerging category of VR (virtual reality) headsets. Subjects include current ownership and interest in products, gifting, historical upgrading, intent to upgrade, features sought from wearables, and desired activities in VR.
Senior Technology Analyst
What you get
This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
* This is a sample representation of the report layout and does not reflect the research included in this report.
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