US Winter Holiday Shopping market report
Everything you need to make the right decisions
Providing the most comprehensive and up-to-date information and analysis of the Winter Holiday Shopping market, and the behaviours, preferences and habits of the consumer.
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What are the key challenges facing the industry and how fast are its rates of growth? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
For the purposes of this Report, “holiday shopping” refers to expected consumer expenditures on holiday-specific items such as gifts, decorations, seasonal candy and other food, greeting cards, and other expenditures.
This Report builds on the analysis presented in Mintel’s Winter Holiday Shopping – US, August 2017, 2016, 2015, 2014 and Holiday Shopping – US, July 2013, 2012, 2011, and June 2010.
This Report focuses on winter holidays (Christmas, Hanukkah and Kwanzaa) as these represent the bulk of total holiday expenditures.
Expert analysis from a specialist in the field
Written by Alexis DeSalva, a leading analyst in the Retail & Apparel sector, her extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
Winter holidays continue to be an important occasion, which most consumers celebrate and spend for, and spending is expected to remain steady, aiding sales growth. But shopping behavior has changed, affecting how, when and where consumers fulfill their holiday needs, with most seeking and expecting deals and many preferring to do a mix of shopping across a variety of stores, both online and offline. Growth will likely continue; although certain factors do influence spending, retailers need to look for opportunities outside of the traditional timeframe to win holiday shoppers.
Retail & Apparel Analyst
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This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
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Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
* This is a sample representation of the report layout and does not reflect the research included in this report.
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