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Gain a better understanding of your audience and set your business apart with Mintel’s market research reports.
Gain a better understanding of your audience and set your business apart with Mintel’s market research reports.
Including the latest research covering inflation and consumer behavior in key industries
The global video gaming industry had been hopeful to cross the $200 billion revenue. Understand the current market and opportunities within the video gaming category in the US market.
Tortilla and potato chip market size: Market size is at an estimated $20.2bn for 2022, with Mintel’s forecast suggesting strong growth over the next 5 years.
The US air care market forecast predicts that the economy is to experience a short recession, resulting in a slow return to category spending as consumers continue to reduce spending via less frequent usage.
Gen Z and Younger Millennials represent a highly engaged segment for Arts and Crafts. At least three quarters of adults under the age of 45 worked on at least one creative project in the past year.
Consumer demand for carbonated soft drinks (CSDs) is back on the rise, with strong participation despite higher prices and health-focused priorities.
Navigating increased labor costs and consumer expectations, the US fast casual sector faces challenges. Yet, there are opportunities for operators to appeal.
After several years of unprecedented turmoil and uncertainty, American consumers are ready to look to the future and discover their ‘next normal.’
Menswear is, unfortunately, not immune from inflationary pressures in 2023, as men are being more careful with their finances. Discover the opportunities behind the consumer statistics.
Despite US consumers’ growing interest in sustainability, they remain cautious of hybrid and electric vehicles. So, brands must aim to combat the negative perceptions related to reliability and value.