shaving and hair removal

Shaving and Hair Removal

Mintel’s Shaving and Hair Removal Products market research combines the latest market intelligence, industry insights and expert recommendations to help you anticipate what’s next in the Shaving and Hair Removal Products industry.

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Categories Related to: 'Shaving and Hair Removal'

Categories Related to: 'Shaving and Hair Removal'

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    Strive to make hair removal and APDO routines more accessible and efficient while emphasizing skin health and barrier support claims in a warming climate. Anna Keller, Global Senior Beauty..."
    The US shaving and hair removal market is expected to surpass $3.8 billion in 2024, exhibiting limited growth. Adjusted for inflation, the market is experiencing a decline, necessitating..."
    As the cost-of-living crisis continues, adapting claims around specific skincare issues can help shave brands differentiate in a crowded category. Lauren Goodsitt, Director – Beauty & Personal Care ..."
    Convey ‘skinification’ trends with efficacy, explore fun in sexual wellness and demonstrate value through personalisation to reinvigorate a stagnant category. KinShen Chan, Senior Beauty and Personal Care Analyst,..."
    Standout innovations focus on convenience, fragrance and efficacy and continue to blur with skincare. Fun collaborations and AI concepts disrupt the category. Dionne Officer, Research Analyst – BPC..."
    “Shaving and hair removal are considered routine behaviours for the majority of Canadian consumers, with many consumers removing unwanted hair from multiple areas of the body and face...."
    “The shaving and hair removal market remains stable in terms of usage and consumption thanks to the functionality and essential nature of the category. However, obstacles to growth..."
    “With the exception of 2021, the market has experienced sluggish sales since 2017, which can partially be attributed to the highly saturated landscape and value-driven mindset of category..."
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