Baked Goods

Baked Goods

Mintel’s Baked Goods market research combines the latest market intelligence, industry insights and expert recommendations to help you anticipate what’s next in the Baked Goods industry.

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Categories Related to: 'Baked Goods'

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    Indulgent experience remains the mainstay of this category, driven by taste and texture. Better-for-you claims are also inspiring innovations. Zoe Wong, Junior Analyst – Food & Drink, BPCH ..."
    Building longer-term loyalty, shopping habits, and growth in the ISB will require a healthy balance of indulgence and meeting everyday needs. Innovation on the menu can create new..."
    Innovation is focused on premium-quality recipes and smaller-sized formats, and brands are flagging up added-value attributes on pack. Amrin Walji, Senior Innovation Analyst ..."
    Simplicity, 'newstalgia' and uber-indulgence will be strong innovation themes for bread and bakery, while upcycling will become the next big sustainability trend. Honorata Jarocka, Principal Analyst ..."
    Bread producers are formulating with locally sourced ingredients to bolster their value proposition. Efforts to reduce food waste inspire innovation as well. Amrin Walji, Senior Innovation Analyst ..."
    “Packaged bread is simple and reliable, providing stability during volatile times. As consumers continue to navigate inflation and look for convenient at-home solutions, bread can provide a healthy..."
    Bakery boomed during lockdowns but the pre-pandemic challenges still remain. Brands can respond with positive health messages and a focus on fun and versatility. Megan Stanton, Associate Director..."
    “The fact that almost every Canadian has enjoyed baked goods over the past three months leaves little room for growth from a penetration standpoint, but offers hope that..."
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